Drive Business Growth as a Digital Marketing Expert

6 days ago

junagadh, India beBeeMarketing Full time

Performance Marketing Manager JobWe are seeking a highly skilled Performance Marketing Manager to join our team. As a key member of our growth marketing team, you will be responsible for developing and executing high-performing campaigns across Meta and Google Ads.About the RoleThis is a unique opportunity to work with a fast-growing mental health and wellness platform that connects users with certified therapists through audio/video sessions. Our mission is to make emotional well-being accessible, private, and stigma-free.You will work directly with our founder and creative team to scale our brand rapidly, leveraging your expertise in performance marketing, social media psychology, and paid advertising.Key ResponsibilitiesPlan, run, and optimize App Install, Lead Gen, Conversion, and Awareness campaigns on Meta and Google Ads.Manage Meta Ads Manager (Instagram + Facebook): audience setups, A/B tests, retargeting.Manage Google Ads: Search, Display, YouTube + Performance Max.Optimize for the lowest CPI, CPL, and CAC.Implement tracking using analytics tools.Build a monthly paid growth strategy and performance dashboards.Creative CollaborationWork with the design team for thumbnails, creatives, and ad visuals.Brainstorm scripts for reels (problem-based, emotional, relationship-focused, wellness content).Build a consistent brand identity across all social platforms.Requirements2+ years of experience in performance marketing.Strong expertise in running Meta App Install ads.Skilled in Google Ads, retargeting, and conversion optimization.Experience managing Instagram pages, reels, and content strategies.Understanding of consumer psychology & mental health content tone.Analytical mindset with the ability to read data and adjust strategies.BenefitsCompetitive salary.Creative freedom + ownership of brand growth.Work directly with the founder on strategy and execution.Opportunity to scale a fast-growing brand.A young, dynamic, high-performance team.

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