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Sales Executive

2 weeks ago

Bengaluru, Karnataka, India Rancho Labs Full time
Job Title: Sales Executive 

Location:New Delhi & Gurugram

About Rancho Labs:

Rancho Labs is on a mission to empower school students (grades 2–12) with 21st-century skills in coding, robotics, AI, AR/VR, and emerging technologies. We provide structured learning programs, hands-on kits, live classes, and project-based learning experiences that prepare students for a tech-driven future. 

Rancho Labs aims to enhance practical learning and curiosity in students by bridging the gap between knowledge acquisition and real-world application.

Role Overview:

We are seeking a motivated and persuasive  Sales Executive who will be responsible for driving enrollments for Rancho Labs' learning programs by connecting with parents and students. You'll play a critical role in communicating our value proposition, conducting counseling sessions, and helping families choose the right program for their child's growth in technology and innovation.

Key Responsibilities:
  • Lead Conversion & Counselling:
  • Speak with leads generated via digital campaigns, referrals, and partnerships.
  • Understand the student's learning goals and counsel parents on suitable programs.
  • Schedule and conduct 1-on-1 video or phone-based counselling sessions.
    • Product Knowledge & Demonstrations:
    • Clearly explain Rancho Labs' programs, tools, and benefits to parents.
    • Showcase program outcomes using videos, case studies, and student projects.
    • Walk the user through our kits, LMS platform, certifications, and live sessions.
      • Follow-up & Pipeline Management:
      • Maintain timely and regular follow-ups to ensure lead nurturing and conversions.
      • Update CRM with lead status and feedback.
      • Meet daily/weekly enrollment targets.
        • Upselling & Retention:
        • Identify cross-sell and upsell opportunities (e.g., add-on kits, higher-tier courses).
        • Help build long-term relationships with students and parents.
          • Feedback & Reporting:
          • Provide insights to marketing and product teams about parent concerns, program feedback, or objections.
          • Submit regular sales reports and attend team syncs.
Qualifications & Skills:
  • Bachelor's degree in any field (Business, Marketing, Education preferred).
  • 1–2 years of experience in B2C or direct sales..
  • Excellent communication and persuasion skills.
  • High energy, confidence, and a student-first attitude.
  • Comfortable working in a fast-paced, target-driven environment.
  • Experience with tools like Zoom, CRM systems (Zoho, HubSpot), and Google Sheets.
What We Offer:
  • Competitive base salary + high performance incentives.
  • Training and growth opportunities in one of India's fastest-growing EdTech domains.
  • A mission-driven team environment that values innovation and ownership.
  • Opportunity to work with parents and students across India.