BTL Marketing Manager

22 hours ago


chennai, India Live Connections Full time

JD for Asst. Manager - Marketing / ATL / BTL 🧠 Experience: 2 - 5 years šŸ“ Location: Mylapore, ChennaišŸ’° Salary: 4-6 Lacs P.A.šŸš€ About the RoleWe're looking for a Marketing Maverick who doesn’t just think outside the box—they redesign it. As the Marketing & Communication Manager, you'll lead the end-to-end marketing strategy for the brand—building campaigns, elevating brand visibility, and driving powerful narratives that connect.You'll own everything from ATL/BTL to digital to on-ground activations. If you've got an eye for creativity and a knack for numbers, this role’s got your name on it.šŸ’¼ ResponsibilitiesStrategic & Leadership:Drive brand strategy, corporate communication, and media planning.Create and execute annual marketing plans aligned with business objectives.Build and lead an internal marketing team as needed.Campaigns & Execution:Manage media buying, ad scheduling, and agency coordination.Lead creative development—brochures, hoardings, digital content, etc.Plan & execute real estate exhibitions, launches, and PR activities.Digital & Content:Own the corporate website & enhance digital presence (SEO, paid ads, social media).Develop content for presentations, investor decks, sales collaterals, etc.Initiate social media strategies (Facebook, Twitter, LinkedIn, Insta—go wild).Cross-Functional & Analytics:Coordinate with engineering & design teams for site branding and collaterals.Analyze sales trends to optimize marketing ROI.Monitor all marketing touchpoints: SMS, email, events, digital ads, etc.Customer Experience:Oversee post-sales service touchpoints and create handover/customer kits.Organize handover events and ensure positive customer engagement.āœ… What You Bring2–10 years in marketing, ideally in real estate or B2C sectors.Experience handling media budgets, agency management, and campaign planning.Strong digital marketing acumen (Google Ads, Meta platforms, SEO tools).Proficiency in PPTs, Excel, and basic design sense is a big plus.A "get-it-done" attitude with serious multitasking chops.🌟 Why Join Us?You won’t just be running campaigns—you’ll be shaping the face of the brand.Direct visibility with the leadership team and real ownership of strategy.Diverse projects: from traditional media to tech-savvy digital to live events.Real impact. Real estate. Real growth.Want to lead marketing like a boss?šŸ“© Apply now and let’s build something epic#Liveconnections #MarketingManager #DigitalMarketingJobs #AssistantMarketingManager#CampaignAnalyst #MarketingCareers #MarketingJobsIndia #MarketingHiring #RealEstateMarketing #ChennaiJobs #JobsInChennai #HiringInChennai



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