Kotak Private | Strategic Advisor | mumbai

3 weeks ago


mumbai, India Kotak Private Full time
  • ATL campaigns and 360 launch
  • Ideate, plan and execute new product launches, brand campaigns across all platforms- ATL, BTL; across various media platforms


  • Content creation to support and amplify the thematic campaigns through the year


  • Support the digital & social initiatives
  • Lead all digital projects w.r.t creation of new portals, app development, website, NB, MB, WA banking etc

Launch and ongoing maintenance/sustenance campaigns

Drive SEO, SEM, performance marketing campaigns

  • Create premiumness and continue to build a strong presence across social platforms
  • Manage & update content regularly across all platforms


  • Communication campaigns
  • Work with cross functional teams to drive marketing campaigns to meet business objectives (both internal and external)



  • Media & PR
  • Liaise with PR team to drive launch and coverage for specific launches, events etc
  • Ensure consistent media coverage for key stakeholders identified
  • Liaise with group marketing team and coordinate w.r.t award entries submission, report submissions etc



  • Timely budgeting process, expense tracking and vendor payments



Skills required

  • Mandatory: MBA
  • Creative bent of mind/able to ideate innovatively
  • Sound marketing fundamentals
  • Strong interpersonal skills
  • Fluency and command over English
  • Basic IT skills
  • Ability to multi-task, strong sense of urgency of timelines (agility), demonstrable desire to work hard and accept new challenges, strong work ethic, effective people skills and the ability to work in a diverse team
  • Exposure to HNI/luxury marketing will be an added advantage
  • Understanding of financial markets is at best an advantage. It is by no means a requirement. Greater value is placed on willingness to learn, creativity, people skills and a strong work ethic



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