1.5 Degree | Content Strategist | new delhi
1 month ago
About Us:
1.5 Degree, Natturz Bio Kontrol Pvt. Ltd.'s flagship brand combines indulgence with purpose. Our premium plant-based gelato is crafted to offer delicious, eco-conscious and health-focused alternatives to traditional dairy. Inspired by the United Nation’s mission to limit global warming to 1.5 degrees Celsius, we aim to redefine indulgence through sustainability and innovation.
Role Overview:
We’re seeking a talented Content Strategist to elevate the voice of 1.5 Degree. This role is perfect for a creative professional passionate about luxury FMCG brands, sustainability and crafting compelling narratives. You will lead our content strategy, develop high-impact campaigns and ensure our messaging resonates with diverse audiences across channels.
Key Responsibilities:
- Content Strategy Development:
- Design and implement a holistic content strategy aligned with the brand’s sustainability ethos, market positioning, and business objectives.
- Content Creation:
- Develop original, engaging, and visually rich content, including web copy, social media posts and blogs.
- Craft persuasive promotional campaigns to highlight our premium plant-based products and their unique benefits.
- Promotional Ads:
- Conceptualize and execute advertising campaigns to showcase our product’s artisanal appeal and environmental commitment.
- Performance Analysis:
- Use analytics tools to track content performance, generate insights and optimize strategies to drive audience engagement and conversions.
Qualifications:
- Prior experience in content strategy or creation, preferably with an advertising agency.
- Proven track record of working with gourmet food brands.
- Strong storytelling, copywriting and visual content skills.
- Proficiency in digital marketing tools, SEO and performance analytics.
Why Work With Us?
- Be part of a purpose-driven brand at the forefront of plant-based innovation
- Collaborate with a passionate team dedicated to creating products that combine taste, health and sustainability.
- Contribute to impactful campaigns in the premium FMCG space.
How to Apply:
Interested in becoming part of this exciting journey? Apply Now and help us bring delicious, sustainable treats to more people
📩 Send your resume to: info@natturz.com.
Let’s create a healthier, tastier future together
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