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Assistant Sales Executive
2 months ago
Job Description:
Job Title: Assistant Sales Executive - Edible Oil
Reports to (position): Area Sales Manager
Role Purpose
To manage the Business. It is a very important business market for Vanaspathi and one of the most profitable Area in B2C business. It holds a strong brand loyalty and is completely distribution driven. The key responsibility and ownership will be the business growth and sustaining the front end sales automation.
Main Accountabilities
To Manage current distribution network of approx. 20 distributors and further expand and add another 3 this year. Get the market ready for the scale up in view of the upcoming green field Plant. Manage Front line Team of 3 members and 14 DSMs to be scaled to 20 DSMs Expand distribution network. Drive sales volume.Impact/Dimensions
This role will have a volume business of 500 Avg sales/month Business needs to be delivered at an avg MAV of 15K per mt. Major sale of High profit categories DVP, sustaining strengths. Grow Horeca segment for DVPKey Performance Indicators (KPIs)
Primary Volume Targets To achieve 6000 Unique outlets To achieve 80% Model parties To achieve 80% Secondary on SFAMajor Opportunities and Decisions
Automation at Field Force level will be the key responsibility. Training of DSMs and making them work on SFA will be key factor in execution. Automation of Business Partners, DMS installation and execution through 100% fulfilment. Increasing the Buying outlets month upon month and analyzing the buying pattern, develop strategy for low selling products/SKUs/Beats/Towns. Driving secondary sales.Management/Leadership
Support sales team by sharing of experience and knowledge with team members to empower them and lead them to deliver desired results. Should be a team player, with Good product and territory knowledge along with strong communication. Strong analytical ability to interpret data and guide team for achieving desired business resultsKey Relationships, Stakeholders & Interfaces (External & Internal):
Having good market relations and effectively communicate with other support functions, Top Management and the Marketing Team. Build good and healthy business relations with the distributors/ wholesalers/ SS / Retail and update them on emerging market trends, to build long term relationship.Knowledge and Technical Competencies
Oil industry knowledge and distribution systems. Ability to work in a dynamic market and demonstrate conviction by guiding team to desired results. Problem solving attitude is the key leadership skill required for this position.Education/Experience
Graduate, preferably Science or Commerce. Business management degree will be preferred. Hard core Sales experience in FMCG or Edible oil business with top companies. Should be proficient in Local Language and English, should be tech Savy Computer knowledge is must.
Key Skills :
Channel Sales