
Performance Marketeer
2 weeks ago
Job title : Performance Marketeer
Location: Gurgaon (Hybrid – 3 Days Work from Office, 3 Days Work from Home)
Type: Full-Time (Not a Remote Role)
About the Role
We are looking for a skilled and experienced Performance Marketeer to join our growing team. The incumbent will be responsible for strategizing, executing, and optimizing digital marketing campaigns across multiple paid channels with a strong focus on driving measurable results. The role demands proficiency in performance marketing platforms, marketing automation, and analytics tools to ensure effective ROI and business growth.
Key Responsibilities
- Strategize, plan, and execute performance marketing campaigns across Meta Ads, Google Ads, and LinkedIn Ads.
- Manage Email Marketing and WhatsApp Marketing campaigns to enhance customer engagement and retention.
- Monitor and analyze campaign performance, ensuring alignment with business KPIs such as CTR, CPC, CPL, and ROAS.
- Conduct regular A/B testing of creatives, ad copies, and landing pages to maximize conversion rates.
- Utilize GA4, Microsoft Clarity, and other analytics tools to track, measure, and report performance.
- Collaborate with creative, content, and strategy teams to deliver cohesive campaign outcomes.
- Stay abreast of digital marketing trends, tools, and best practices to optimize strategy and execution.
Skills & Qualifications
- Strong expertise in managing paid media campaigns across Meta, Google, and LinkedIn platforms.
- Hands-on experience with Email and WhatsApp marketing tools.
- Proficiency in campaign tracking and analytics tools such as GA4 and Microsoft Clarity.
- Strong analytical and problem-solving skills with a data-driven approach.
- Ability to handle multiple campaigns simultaneously with attention to detail.
- Excellent communication and reporting skills.
Ideal Candidate
- Profile Experience: 2–3 years of proven experience in performance marketing.
- Demonstrated ability to drive measurable outcomes through digital campaigns.
- Comfortable working in a hybrid environment with mandatory office presence (3 days/week) in Gurgaon.
- Highly motivated, detail-oriented, and result-driven professional.
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