Performance Marketing Expert
3 days ago
Company DescriptionAt Digital Wolf, we're a team of innovative and passionate digital marketers dedicated to helping businesses thrive in the online landscape. Our mission is to empower companies to reach new heights through tailored digital marketing strategies, cutting-edge technology, and a customer-centric approach. Our team prides itself on delivering exceptional results and creating sustainable growth for our clients.Role DescriptionThis is a full-time on-site role for a Performance Marketing Expert located in Kolkata. The Performance Marketing Expert will be responsible for developing and implementing marketing strategies, managing and optimizing social media campaigns, driving sales through targeted marketing efforts, analyzing campaign performance, and communicating insights and recommendations. The role requires a deep understanding of digital marketing trends and the ability to effectively engage with clients and stakeholders.Key Responsibilities: Campaign Strategy & ExecutionPlan, launch, and manage performance campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram).Build and execute ROI-driven paid marketing strategies focused on lead generation and conversions.Collaborate with content and design teams to develop compelling creatives and landing pages that maximize engagement.Optimization & AnalysisContinuously track and optimize campaigns to achieve KPIs like CPL, CPA, ROAS, CTR, and Conversion Rate.Conduct A/B tests, audience segmentation, and bidding optimizations to enhance performance.Analyze trends, monitor budgets, and identify growth opportunities through data-driven insights.Reporting & InsightsDevelop weekly and monthly performance dashboards using Google Analytics, Looker Studio (Data Studio), or Excel/Sheets.Present actionable insights and recommendations to stakeholders for continuous campaign improvement.Ensure accurate conversion tracking and pixel implementation across all platforms.Collaboration & GrowthPartner with product, sales, and CRM teams to ensure lead quality and optimize the marketing funnel.Stay updated on the latest digital marketing trends, policies, and platform updates from Google and Meta.Share learnings proactively to drive a culture of experimentation and performance excellence.Qualification & Skills:Must-Have:Bachelor’s degree.3–4 years of hands-on experience in performance marketing (preferably in EdTech or a similar digital-first service industry).Proven expertise in Google Ads and Meta Ads, with a strong grasp of campaign optimization and reporting.Strong analytical mindset with proficiency in Google Analytics, Looker Studio, and Excel/Sheets.Experience with conversion tracking, data attribution, and budget management.Nice-to-Have:Certifications in Google Ads or Meta Blueprint.Familiarity with LinkedIn Ads or other paid channels.Working knowledge of marketing automation tools (e.g., HubSpot, Zoho, ActiveCampaign).Strong communication, collaboration, and presentation skills.
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Performance Marketing Expert
2 days ago
west bengal, India Digital Wolf Full timeCompany Description At Digital Wolf, we're a team of innovative and passionate digital marketers dedicated to helping businesses thrive in the online landscape. Our mission is to empower companies to reach new heights through tailored digital marketing strategies, cutting-edge technology, and a customer-centric approach. Our team prides itself on delivering...
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Ecommerce and Performance Marketing
2 weeks ago
west bengal, India FFACE Full timeCompany Description FFACE is a dynamic digital agency and a Meta Business Partner, specializing in elevating your brand’s online presence. Our comprehensive services include strategic influencer marketing, targeted digital campaigns, captivating advertising, and seamless communications. We also excel in flawless event management, immersive audio-video...
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Ecommerce and Performance Marketing
2 weeks ago
west bengal, India FFACE Full timeCompany Description FFACE is a dynamic digital agency and a Meta Business Partner, specializing in elevating your brand’s online presence. Our comprehensive services include strategic influencer marketing, targeted digital campaigns, captivating advertising, and seamless communications. We also excel in flawless event management, immersive audio-video...
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PPC Expert
2 weeks ago
west bengal, India Digital Wolf Full timeCompany Description At Digital Wolf, we are a team of innovative and passionate digital marketers dedicated to helping businesses thrive in the online landscape. Our mission is to empower companies to reach new heights through tailored digital marketing strategies, cutting-edge technology, and a customer-centric approach. We pride ourselves on creating...
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Jr - Performance Marketer
19 hours ago
west bengal, India hoichoi Full timeWe’re looking for a sharp, data-driven Junior Performance Marketer to support our growth team in running and optimizing paid digital campaigns. Ideal for someone with a tech or engineering background who’s passionate about Meta Ads, digital marketing, and analytics. Responsibilities:Assist in setting up and optimizing campaigns across Meta, Google, and...
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Performance Marketing
2 weeks ago
Kolkata, West Bengal, India 2COMS Full timeTo drive qualified traffic lead generation and revenue growth by planning executing and optimizing data-driven digital marketing campaigns across paid media channels The role focuses on maximizing ROI through targeted audience engagement real-time performance monitoring and continuous campaign improvement Run and optimize paid campaigns on Google Facebook...
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Digital Marketing Expert
2 weeks ago
Rajarhat, Kolkata, West Bengal, India Educatexlabs private limited Full timeJob Title: Digital Marketing Expert Location: Kolkata (preferred) About MyPustak: Job Overview: Key Responsibilities: - SEO & Content Strategy: - Improve organic search rankings and drive traffic using on-page and off-page SEO. - Conduct keyword research and optimize website content. - Performance Marketing: - Plan and execute paid ad campaigns (Google...
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Digital Marketing Expert
6 days ago
Rajarhat, Kolkata, West Bengal, India Educatexlabs private limited Full timeJob Title: Digital Marketing Expert Location: Kolkata (preferred) About MyPustak: Job Overview: Key Responsibilities: - SEO & Content Strategy: - Improve organic search rankings and drive traffic using on-page and off-page SEO. - Conduct keyword research and optimize website content. - Performance Marketing: - Plan and execute paid ad campaigns (Google...
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Performance Marketer
1 week ago
Kolkata, West Bengal, India Onex Solutions Pvt Ltd Full timeKey Responsibilities - Plan, launch, and manage performance marketing campaigns across Meta(Facebook/Instagram), Google Ads (Search, Display, YouTube), and other relevant platforms - Set clear KPIs and performance goals for each campaign — including lead generation, website traffic, conversions, and brand awareness - Conduct ongoing A/B testing for...
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West Delhi, India Daamaira Home & Living Ltd. Full time🚀 We're Hiring: Performance Marketing Manager + Shopify Expert | Daamaira Home & Living📍 Location: Rama Road, West Delhi (Near Kirti Nagar Metro)🏢 Work Mode: Work from Office only🕒 Timings: Monday to Saturday | 10:00 AM – 7:00 PM💰 Package: ₹6–8 LPADaamaira Home & Living — a fast-growing luxury home décor brand — is looking for...
