Digital Data Collection Specialist

1 day ago

hubballi, India beBeeData Full time

Job Title: Digital Data Collection SpecialistThe company seeks a skilled Digital Data Collection Specialist with expertise in Tealium, mParticle, and Adobe platforms to join their ranks. In this role, you will support the implementation, maintenance, and optimization of digital data collection across web and mobile ecosystems.Primary Responsibilities:Configure, deploy, and maintain tag implementations in Tealium iQ (Web) and mParticle(Mobile).Support setup, validation, and troubleshooting of tracking tags, events, rules, and data layers based on defined technical specifications.Conduct thorough QA and end-to-end validation across development, staging, and production environments to ensure data integrity.Perform mobile app analytics validation using tools such as Firebase DebugView, Charles Proxy, Proxyman, and device simulators (iOS & Android).Adobe Analytics & CJA Support:Assist with Adobe Analytics (AA) and Adobe Experience Platform (AEP) setup, schema configuration, and data ingestion workflows.Support Customer Journey Analytics (CJA) reporting, dashboard creation, and cross-channel data validation.Help configure and validate Adobe Analytics variables (events, eVars, props) and ensure accurate tracking via Tealium and mParticle integrations.Assist with Adobe Target tagging to support A/B and multivariate testing.Skills & Qualifications:Bachelor's degree in computer science, Data Science, Engineering, or related field (or equivalent experience).Experience or strong familiarity with Tealium iQ, mParticle, or other enterprise tag management systems.Working knowledge of Firebase Analytics (event setup, DebugView, parameter validation).Experience using Charles Proxy or similar tools (e.g., Proxyman) for inspecting network calls.Basic understanding of JavaScript, HTML, CSS, and data layer architecture.Exposure to Adobe Analytics, Adobe Target, or Adobe Experience Platform.Strong attention to detail with analytical and problem-solving capabilities.Solid documentation habits and strong communication skills.Comfortable working in a remote, collaborative environment.Eagerness to learn and grow within enterprise analytics and martech ecosystems.

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