Category Growth Manager

5 days ago

amravati, India beBeeGrowth Full time

Job Title: Category Growth ManagerWe are seeking a highly skilled Category Growth Manager to join our team. As a key member of our organization, you will be responsible for driving category-level growth, pricing, and conversion by strategically managing demand-side levers.This role focuses on translating topline targets into actionable plans across assortment, pricing, and visibility—ensuring both revenue and margin goals are achieved. You will serve as the bridge between Commercial, Product, and Growth teams, ensuring that category health, profitability, and customer experience remain balanced and optimized.Key Responsibilities:Category & Revenue Ownership: Co-own category performance alongside Buy Side Managers—across Revenue, NMPO, conversion, and stock health.Build category-level GTM plans: aligning with business priorities, seasonality, and consumer insights.Ensure strong visibility: collaborate with Merchandising and Events teams.Pricing & Promotion Management:Develop and execute pricing strategies: optimize competitiveness and margin performance.Partner with central pricing team: test dynamic pricing and run experiments.Evaluate promo ROI: margin dilution, and customer elasticity to guide tactical promotions.Conversion & Growth Execution:Own conversion rate improvement: assigned categories through funnel analysis and growth experimentation.Work with Product and Merchandising: optimize search-to-Add-to-Basket (ATB) and enhance in-app discoverability.Identify opportunities: upselling, cross-selling, and higher AOV within categories.Data & Performance Analytics:Track daily/weekly category metrics: Revenue, NMPO%, Conversion, Sell-through, Stock aging.Conduct deep-dive analyses: identify trends, gaps, and opportunities across SKUs, price bands, and traffic cohorts.Present business reviews: highlighting actionable insights to leadership.Cross-functional Collaboration:Work closely with Buyside, Growth & Marketing, Finance, and Product teams: ensure alignment across assortment, pricing, and execution.Partner with Product teams: pricing, search, and conversion tooling improvementsRequired Skills and Qualifications:4+ years' experience in e-commerce, revenue management, or category management, ideally within grocery or retail tech.Strong analytical mindset—proficient with Excel, SQL, and data visualization tools.Deep understanding of pricing dynamics, margin structures, and digital merchandising.Proven ability to convert insights into executable strategies that drive business outcomes.Excellent stakeholder management and communication skills across cross-functional teams.Behavioral Competencies:Customer-first mindset – balancing commercial outcomes with consumer value.Ownership & accountability – proactive in identifying and solving category-level challenges.Analytical excellence – data-driven decision-making and structured problem-solving.Collaboration & agility – effective cross-functional partnership in a fast-paced environment.Innovation & experimentation – constantly testing and learning to improve performance Progression.

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