Digital Branding Specialist

Job Title: Digital Branding SpecialistWe are seeking a highly skilled Digital Branding Specialist to join our team. As a Digital Branding Specialist, you will play a pivotal role in maintaining our digital presence, optimizing our eCommerce operations, and supporting our online growth strategies.You will be responsible for designing and maintaining company brand identity, developing visual assets for email campaigns and product listings, working closely with developers to ensure accurate execution of UI/UX designs, conducting design research and competitor analysis, and staying updated with industry trends.Additionally, you will create design systems, style guides, and reusable UI components, suggest creative improvements and innovative ideas in ongoing projects, assist in managing website updates and content uploads, collaborate with the team to ensure consistency of designs across various media outlets, and create compelling and effective logos, designs, print and digital media.The ideal candidate should have expertise in Design Tools Expertise like Canva, Figma, Landing page design, Template building, Basic HTML/CSS understanding, and Understanding of digital marketing.You will work on WordPress based CMS Websites & Themes, maintain awareness of current industry and technology standards, social media, competitive landscape and market trends, regular Social Media Post Design work for Multiple Clients, design Different Layout & Templates for Social Media Works, collaborate with marketing team for promotions on various digital products, and work in coordination with the creative graphics team of the organization.You should support web developers with graphic elements and design ideas, create templates for landing pages and email marketing newsletters, expert skills in making flyers, brochures, logos, business cards and other collaterals, determine the message the design should portray, create images that identify a product or convey a message, develop graphics for product illustrations, logos, and websites, support Web designer, Social Media Team with all the required graphic works, select colors, images, text style, and layout, deep understanding of color and typography for the web, excellent written, verbal and presentation skills, curious, with a strong sense of initiative, follow-through and ability to deliver results on-time, understanding of HTML, CSS, JavaScript a plus, ability to manage multiple creative projects, knowledge in current design trends and technologies, deep ability of understanding the requirements of the client with clarity and feasibility, regular exposure to colleagues and executive management, as well as the authority and scope to apply your knowledge to many interesting technical problems, work in coordination with the web development team and support each other, develop Layouts, Templates, Themes, color palettes, and other required graphical elements for any kind of web portal/application, ability to edit and manipulate existing themes and to deliver a brand new product, determining technical requirements, client deliverables, and the ability to take responsibility for them, design attractive and elegant splash pages/welcome pages for website immediately after sales, search for related themes and templates according to client's company nature and deliver a basic/advanced website for the quick website product category of the firm, manage timelines and be in effective communication with the client during each phase of development, communicate and interact with client to offer 100% satisfaction on their requirements, incorporate design and procedural elements suggested by client in the project during its development after basic completion until website launch, perform minor changes requested by client and understand its possibility in their current website, up selling and proposing new modules and operations towards an existing customer and convincing them that the same is necessary and needful for their advancement, help other members and provide the necessary assistance in the up gradation and maintenance of websites, take up responsibilities towards maintenance packages offered by clients and be in charge of all the technical and visual aspects of their projects.