
Creative Lead
2 weeks ago
We're looking for a visionary Creative Lead to shape the future of learning experiences across our EdTech and eLearning initiatives. You'll guide multimedia teams to craft intuitive, pedagogically sound content that both delights and educates.
Responsibilities
● Own the creative vision for digital learning products, defining visual style, tone, and storytelling approaches that align with instructional goals.
● Collaborate cross-functionally with SMEs, Instructional Designers, and stakeholders to gather needs, validate content, and refine learning experiences.
● Translate complex information into clear, visually rich storyboards and wireframes that guide multimedia development.
● Lead end-to-end video production, from pre-production planning and shoot coordination to post-production editing and asset management.
● Design and produce multimedia assets using Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) to enhance engagement and accessibility.
● Build interactive eLearning modules with Articulate Storyline, Adobe Captivate, or similar tools, ensuring SCORM compliance and smooth LMS integration.
● Research & integrate AI platforms, piloting generative-AI, adaptive-learning, and automation tools to accelerate content creation and reduce manual effort.
● Optimize production workflows by identifying high-cost or time-intensive steps and deploying AI-powered solutions that deliver measurable budget savings.
● Scout emerging tech trends, recommending best-of-breed platforms (cloud, SaaS, AI/ML frameworks) that align with strategic goals.
● Proactively anticipate challenges, proposing risk-mitigation strategies and creative solutions to keep projects on track and stakeholders informed.
● Ensure content is accessible and inclusive, applying WCAG guidelines and universal design principles for diverse learner needs.
Qualifications
● Bachelor's degree in Graphic Design, Instructional Design, Multimedia Production, or related field.
● 5+ years of progressive experience in creative leadership within EdTech or eLearning environments, medical or pharma is a plus.
● Expert proficiency in Adobe Creative Suite and eLearning authoring tools (Storyline, Captivate, etc.).
● Proven track record integrating AI solutions—like generative-AI APIs or adaptive-learning engines—to enhance workflows and learner personalization.
● Basic understanding of instructional design models (e.g., ADDIE, SAM) and adult learning principles.
● Data-driven mindset—able to set KPIs, analyze ROI from AI pilots, and present insights to stakeholders. Skills
● Storyboarding & Wireframing: Expert in mapping learning flows and user journeys visually.
● Video Production & Editing: Skilled in camera planning, shooting, and post-production for educational content.
● eLearning Authoring & SCORM Integration: Deep experience building interactive modules and deploying to LMSs.
● AI/ML Workflows: Exposure to AI-service integration for content automation.
● Project Management & Resource Allocation: Proficient with tools like Zoho, or MS Project for planning sprints, assigning tasks, and tracking budgets.
● Accessibility & Inclusivity: Comfortable applying WCAG standards and universal design principles to multimedia content.
This role offers the chance to lead a talented creative team, pioneer AI-powered innovations, and craft transformative learning experiences that empower learners worldwide. If you're passionate about marrying design excellence with educational impact—and thrive in fast-paced, collaborative settings—we'd love to meet you
Please share your resume to bhavani_gu@medvarsity.com
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