Homeal | Digital Marketing Executive | bangalore
2 months ago
Digital Marketing Executive (Digital Ads specialist)
Job Description:
As a Digital Marketing Executive (Digital Ads specialist) at Homeal, you will get to do more than just create Internet-based ads. You will be responsible for overall paid strategy in ensuring good traffic from ads to websites, app and webpages while carefully monitoring budget and ad spend. More specifically, you’ll get to:
- Deliver PPC campaigns to the most relevant and effective networks based on analysis, monitoring, review and active decision-making
- Assess and understand business objectives, translating those goals into a PPC strategy and action plan
- Monitor and report on key performance indicators and present progress to stakeholders and senior management
- Undertake smart buying decisions to ensure maximum effect for a given online budget spend
- Collaborate with strategy team and creative team to ensure joint strategic marketing objectives align with paid ad activity
- Work with IT and web development teams to ensure the capability to deliver, capture and ensure the success of aspects like landing pages, tracking codes and integration of analytics
- Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
- Work cross-departmentally to align campaign strategies and goals across the organization
- Provide ongoing actionable insights into campaign performance to relevant stakeholders
- Define, measure, and evaluate relevant paid media KPIs
- Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
- Oversee and manage overall paid media budget
- Conduct in-depth keyword and website research, ad grouping and audience targeting
- Maintain knowledge of industry best practices and new technologies
What we are looking for?
- In-depth understanding of Google Ads, Meta ads and Google Analytics
- Experience running ads for B2C or D2C brands
- Ability to use Google sheets to analyse and present ad results with insights
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Homeal | Digital Marketing Executive | bangalore
2 months ago
bangalore, India Homeal Full timeDigital Marketing Executive (Digital Ads specialist) Job Description: As a Digital Marketing Executive (Digital Ads specialist) at Homeal, you will get to do more than just create Internet-based ads. You will be responsible for overall paid strategy in ensuring good traffic from ads to websites, app and webpages while carefully monitoring budget and ad...
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