Marketing Automation Manager

3 weeks ago

Gurgaon, India Axtria - Ingenious Insights Full time

About the job

We seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts.
Working closely with our Demand Center and Sales Operations teams, you will be responsible for integrating our SalesForce and HubSpot platforms, improving workflow and optimizing automation, collaborating across teams, and helping drive adoption and effectiveness of these platforms.
The role requires the ability to liaison within the Axtria Marketing team and collaborate with Axtria Sales Operations to best leverage these platforms to enhance marketing efficiency and effectiveness.
The ideal candidate is someone with a strong understanding of marketing processes and marketing technologies. You will manage and administer these platforms to support marketing.

Responsibilities

CRM & Marketing Automation Tool Management:
Customize and configure modules, workflows, and processes to align with our sales and marketing objectives
Manage marketing automation strategies within HubSpot, including lead generation, lead nurturing, lead scoring, and email marketing campaigns
Troubleshoot and resolve CRM and MAT-related issues, collaborating with internal teams and platform support as necessary
Sales and Marketing Dashboards:
Design, develop, and implement interactive and visually appealing sales and marketing dashboards using HubSpot and Salesforce reporting and analytics tools
Gather and analyze key performance metrics to provide insights on sales funnel efficiency, lead generation, conversion rates, and campaign performance
Identify trends, patterns, and opportunities for improvement based on data analysis, empowering stakeholders with actionable data
Data Analysis and Reporting:
Perform in-depth data analysis and ad-hoc reporting, delivering meaningful findings to management
Regularly generate performance reports for sales and marketing teams, presenting clear and concise summaries of results and recommended actions
CRM and MAT optimization:
Collaborate with cross-functional teams, including Sales, Marketing, and IT, to identify CRM and MAT process gaps and areas for improvement
Propose and implement enhancements to CRM and MAT workflows and automation to streamline processes and increase overall team productivity
Training and support:
Provide training sessions and documentation to onboard new users on CRM and MAT functionalities and best practices
Offer ongoing support and guidance to CRM and MAT users, addressing inquiries and resolving issues promptly

Qualifications

Bachelor‘s degree in Business Administration, Marketing, Data Science, or related field
Proven experience working with HubSpot and Salesforce as a CRM/MAT Manager, Analyst or similar role
Demonstrated expertise in building sales and marketing dashboards within HubSpot and Salesforce environments.
Proficiency in data extraction and analytics techniques for data analysis and reporting
Strong analytical and problem-solving skills, with the ability to interpret complex datasets and draw actionable conclusions
Excellent communication skills, both verbal and written, with the ability to present technical information to non-technical stakeholders effectively
Proactive and self-motivated, with a keen attention to detail and the ability to work independently and manage multiple projects simultaneously
7-10 years experience in the sales and marketing domain, understanding key sales and marketing metrics and challenges, is highly desirable
Experience in B2B lead generation, marketing technology, and project management

  • Marketing Automation Manager

    2 months ago

    gurgaon, India Axtria - Ingenious Insights Full time

    About the jobWe seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts.Working closely with our Demand Center and Sales Operations teams, you will be responsible...

  • Marketing Automation Manager

    2 weeks ago

    gurgaon, India Axtria - Ingenious Insights Full time

    About the jobWe seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts.Working closely with our Demand Center and Sales Operations teams, you will be responsible...

  • Marketing Automation

    3 weeks ago

    Gurgaon, India Episeio Business Solutions Full time

    **Marketing Automation** **Location**: Sector 62, Gurgaon, Haryana **Working Days**: 6 Days (Alternate Saturdays off) **Responsibilities**: - Be responsible for the company’s marketing automation journey - Create and implement digital marketing automation strategies to increase sales, improve campaigns, and build customer databases - Create different...

  • Marketing Automation

    2 weeks ago

    Gurgaon, India Episeio Business Solutions Full time

    **Responsibilities**: - Be responsible for the company’s marketing automation journey - Create and implement digital marketing automation strategies to increase sales, improve campaigns, and build customer databases - Create different automated campaigns based on our customer's personas and customer life cycle - Ensure our marketing automation campaigns...

  • ▷ [15h Left] Marketing Automation Manager

    1 month ago

    Gurgaon, India Axtria - Ingenious Insights Full time

    About the jobWe seek a dynamic Marketing Automation Manager to join our Marketing team. You will play a pivotal role in optimizing and leveraging our SalesForce and HubSpot platforms, enabling data-driven decision-making and enhancing our sales and marketing efforts.Working closely with our Demand Center and Sales Operations teams, you will be responsible...

  • Marketing & Sales Executive

    2 months ago

    Gurgaon, India Komax Automation India Pvt Ltd Full time

    Komax is a pioneer and market leader in automated cable processing. As a globally active Swiss company, we develop and produce series machines and customer-specific systems for various industries. In addition, there are forward-looking software solutions. Komax has more than 40 companies on five continents and a worldwide sales and service network. At Komax,...

  • Marketing Automation Executive

    2 months ago

    Gurgaon, India Clearstate Pte. Ltd Full time

    **Introduction**: The Economist Intelligence Unit (EIU) is the world leader in global business intelligence. It is the business-to-business arm of The Economist Group, which publishes The Economist newspaper. As the world's leading provider of country intelligence, the EIU helps executives make better business decisions by providing timely, reliable and...

  • Social Media Marketing Internship

    2 weeks ago

    Gurgaon, Haryana, India Marketing With HMA Full time

    About the internship:Selected intern's day-to-day responsibilities include: - Manage the social media editorial calendars- Create high-engagement social media content that reflects our brand's voice- Schedule content on social platforms using tools- Engage online community and resolve their questions and concerns- Partner with designers and video editors to...

  • Social Media Marketing Internship

    3 weeks ago

    Gurgaon, Haryana, India Marketing With HMA Full time

    About the internship:Selected intern's day-to-day responsibilities include: - Manage the social media editorial calendars- Create high-engagement social media content that reflects our brand's voice- Schedule content on social platforms using tools- Engage online community and resolve their questions and concerns- Partner with designers and video editors to...

  • Ftc - Marketing Automation

    2 months ago

    Gurgaon, India Fidelity International Full time

    About the Opportunity **Job Type**: Fixed Term Contractor Contract duration : 11 months. Application Deadline: 30 November 2023 **Job Description**: Title: FTC - Marketing Automation Location India Level Grade 3 We’re proud to have been helping our clients build better financial futures for over 50 years. How have we achieved this? By working...

  • Telesales Executive

    3 weeks ago

    Gurgaon, India Tax Manager Full time

    TaxManager.in, a subsidiary of Rising Advisory Services Pvt. Ltd., is a leading player in the financial advisory sector, providing a wide range of services including Accounts Management, GST Services, Company Registration, TDS, and Tax Management. With over 10 lakh individual tax filers and 2000 businesses registered with us, we cater to the needs of...

  • Telesales Executive

    2 weeks ago

    Gurgaon, India Tax Manager Full time

    TaxManager.in, a subsidiary of Rising Advisory Services Pvt. Ltd., is a leading player in the financial advisory sector, providing a wide range of services including Accounts Management, GST Services, Company Registration, TDS, and Tax Management. With over 10 lakh individual tax filers and 2000 businesses registered with us, we cater to the needs of...

  • Online Campaign Manager

    4 weeks ago

    gurgaon, India NeoRipples Marketing Full time

    Company Description :NeoRipples Marketing is a digital solutions powerhouse located in Gurugram. We specialise in merging creativity with strategy to craft unforgettable brand experiences that resonate with and inspire audiences worldwide. Our in-house services include creative asset creation, social media mastery, Google domination, content wizardry,...

  • Digital Marketing Intern

    1 week ago

    Gurgaon, India LizardTech Marketing Solutions Full time

    The **Company Overview: "**LizardTech Marketing Solutions" is a dynamic and rapidly growing digital marketing agency that specializes in driving results for our clients through innovative and tailored marketing strategies. We are seeking a dynamic and enthusiastic individual to join our digital marketing team as a Digital Marketing Executive. We are...

  • Marketing Manager

    4 weeks ago

    Gurgaon, India Cyclitics Digital Full time

    Job Summary We are seeking a dynamic and results-driven Performance Marketing Manager to spearhead the development and execution of our digital marketing campaigns. As a key member of our growth-focused marketing team, you will be responsible for driving user acquisition, boosting retention, and maximizing ROI across a range of digital channels. The ideal...

  • Digital Marketing Manager

    3 weeks ago

    gurgaon, India Gallant Sports India Full time

    Position : Digital MarketerCompany: Gallant Sports & Infra Pvt LtdLocation : Sector 49, Gurugram (Onsite role)Working Days: 6 Days (Monday - Saturday)Employment Type : Full-timeAbout Gallant Sports & Infra Pvt Ltd:Gallant Sports & Infra Pvt Ltd is a leading company in the sports infrastructure industry, committed to providing top-notch sports facilities...

  • Digital Marketing Internship

    2 weeks ago

    Gurgaon, India Digialaddin Marketing Agency Full time

    **Website Traffic**: Enhance the overall website traffic and user engagement, measured by the number of unique visitors, pageviews, and time spent on the site. **Conversion Rate Optimization (CRO)**: Improve the percentage of website visitors who take the desired action, such as making a purchase, filling out a form, or subscribing to a...

  • Digital Marketing Assistant

    5 days ago

    Gurgaon, India Searchosis Marketing Private Limited Full time

    **Job Summary**: We are seeking a passionate and driven individual to join our team as a Digital Marketer. As a fresher, you will have the opportunity to learn and grow in the field of digital marketing while contributing to our company's online presence and growth. You will work closely with our marketing team to develop and implement digital marketing...

  • Manager - Marketing Analytics

    1 month ago

    gurgaon, India MakeMyTrip Full time

    About the Opportunity:Role: Marketing AnalyticsLevel: RL5Location: GurugramReporting to: Vice PresidentPosition Overview:MakeMyTrip is seeking a highly motivated and skilled Data expert for Marketing Analytics and Engineering team. This role will be instrumental in driving business growth through data-driven insights, strategic decision-making, and...

  • Automation Testing

    1 week ago

    Gurgaon, India S&P Global Full time

    **Department overview**: The EDM Quality Assurance team comprises of Highly skilled and experienced Testing professionals located in US, Europe and India. The team supports the high quality of software by independently verifying that software functionality conforms to business requirements using a combination of manual and technical testing techniques. The...