Marketing Executive

4 weeks ago

Panaji GA IN Xpansecafe Full time

About Xpanse Coffee At Xpanse Coffee we serve more than just great coffee we serve community creativity and connection As a fast-growing coffee chain we re passionate about creating memorable customer experiences and building a strong recognizable brand We re looking for a proactive and energetic Marketing Executive to help drive brand awareness customer engagement and sales across all our locations Key Responsibilities 1 Brand Campaign Management Assist in planning and executing marketing campaigns that align with brand goals including product launches seasonal promotions and in-store events Coordinate marketing materials across stores to ensure consistent brand messaging 2 Social Media Content Support Collaborate with the digital marketing team to plan and produce social media content Support the creation of visual and written content including flyers posters and videos Monitor and respond to customer feedback and messages across social platforms 3 Market Research Analysis Conduct competitor analysis and track local market trends to identify opportunities for growth Gather customer feedback through surveys and on-ground insights to support campaign development 4 Event Activation Coordination Support the planning and execution of local marketing events pop-ups brand activations and collaborations Manage logistics partnerships and promotional items for events 5 In-store Marketing POS Ensure stores are equipped with updated point-of-sale POS materials including menus signage and promotional displays Work with store managers to roll out campaigns effectively at the ground level 6 Reporting Administrative Tasks Track performance of campaigns footfall data and customer engagement metrics Prepare reports and presentations for internal stakeholders Assist in managing marketing budgets invoices and vendor coordination Requirements Bachelor s degree Marketing Business Communications or related field is a plus 1-2 years of experience in marketing preferably in the food beverage or retail industry Strong communication and interpersonal skills Familiarity with digital tools e g Canva Meta Business Suite email platforms is a plus Ability to multitask and manage multiple campaigns A passion for branding and customer experience What We Offer A creative and fast-paced work environment Growth opportunities in a scaling coffee brand Opportunities to lead your own campaigns and make a real impact Job Type Full-time Schedule Day shift Morning shift Language English Required Work Location In person Job Type Full-time Pay 17 000 00 - 23 000 00 per month Schedule Day shift Work Location In person

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