Influencer/affiliate Marketing/strategic Partnerships Expert
4 weeks ago
Overview We are looking for an experienced and innovative Influencer Affiliate Marketing and Strategic Partnerships Expert to join our marketing team The ideal candidate will have a strong background in developing and managing influencer partnerships affiliate programs and strategic business collaborations This role requires a blend of creativity analytical prowess and exceptional relationship-building skills to drive brand growth and achieve marketing goals Key Responsibilities - Influencer Marketing Develop and implement a comprehensive influencer marketing strategy to increase brand awareness engagement and loyalty - Identify recruit and build strong relationships with tech influencers who align with our brand values - Manage influencer campaigns from inception to execution ensuring content quality and campaign effectiveness - Affiliate Marketing Design launch and manage a high-performing affiliate marketing program to drive traffic sales and customer acquisition - Identify and recruit potential affiliate partners providing them with the tools and resources needed to succeed - Monitor and analyze affiliate performance optimizing strategies to maximize ROI - Strategic Partnerships Identify negotiate and manage strategic business partnerships that can drive growth and provide mutual benefits - Develop joint marketing initiatives with partners to enhance brand visibility and reach - Collaborate with internal teams to integrate partnership activities with overall marketing efforts - Campaign Coordination Oversee the coordination and execution of influencer affiliate and partnership campaigns ensuring alignment with overall marketing strategies and brand guidelines - Performance Analysis Track analyze and report on the performance of influencer affiliate and partnership campaigns providing insights and actionable recommendations for improvement - Budget Management Manage budgets for influencer affiliate and partnership campaigns ensuring cost-effective strategies that maximize return on investment - Compliance and Contracts Negotiate contracts and ensure all partnerships comply with legal guidelines and industry standards - Market Research Stay updated on industry trends competitive landscape and emerging platforms to continually refine and improve strategies and tactics Qualifications - Education Bachelor s degree in Marketing Communications Business or a related field - Experience 1-4 years of experience in influencer marketing affiliate marketing and strategic partnerships with a proven track record of successful campaigns - Technical Skills Proficiency with influencer marketing platforms e g AspireIQ Traackr affiliate marketing networks e g Commission Junction ShareASale CJ Refersion and CRM systems - Analytical Skills Strong analytical skills with experience in tracking interpreting and reporting campaign metrics and KPIs - Content Skills Excellent content creation and storytelling abilities with an eye for detail and quality - Communication Exceptional verbal and written communication skills with the ability to negotiate and build strong relationships Preferred Qualifications - Social Media Expertise Deep understanding of various social media platforms and their specific influencer marketing dynamics - Digital Marketing Knowledge Familiarity with other digital marketing channels and how they integrate with influencer affiliate and partnership marketing - Negotiation Skills Strong negotiation skills to secure favorable terms with influencers affiliates and partners ref updazz com updazz com
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