Ecommerce Head

3 weeks ago

Bangalore Karnataka, India Weekday AI Full time

This role is for one of Weekday s clients Salary range Rs 2200000 - Rs 3000000 ie INR 22-30 LPA Min Experience 10 years Location Bangalore JobType full-time Requirements About the Role We are looking for a visionary and performance-driven Head of Ecommerce to lead and scale our digital commerce initiatives for a fast-growing women s apparel brand This is a strategic leadership role where you will be responsible for defining and executing the brand s ecommerce growth strategy across both Direct-to-Consumer D2C channels and online marketplaces such as Myntra Amazon Ajio Flipkart Nykaa Fashion etc As the Ecommerce Head you will own the full funnel from digital merchandising conversion and user experience to customer acquisition retention and revenue growth You will work closely with marketing merchandising operations and product teams to ensure a seamless and delightful customer journey Key Responsibilities Ecommerce Strategy Ownership Develop and lead the end-to-end ecommerce strategy across D2C website and all relevant online marketplaces aligning with brand goals and growth targets D2C Channel Leadership Optimize the brand s owned website for user experience conversion retention and average order value Drive innovation in UX loyalty programs and personalization to deliver a premium online shopping experience Marketplace Channel Growth Drive revenue and visibility across marketplaces by managing listings pricing content advertising and promotions Build relationships with platform account managers and drive collaborative growth plans Performance and Growth Marketing Partner with the marketing team to design and implement performance campaigns that drive high ROAS across Google Meta and affiliate channels Own ecommerce KPIs CAC LTV conversion rate and AOV Strategic Planning Forecasting Forecast ecommerce demand and revenue across all platforms Lead category planning inventory alignment and pricing strategy in line with market trends and seasonality Tech Product Collaboration Collaborate with web developers and tech vendors to enhance platform capabilities including SEO speed CRM integrations and mobile responsiveness Team Leadership Build and manage a high-performing ecommerce team from content to digital merchandising and customer support Analytics Insights Drive data-backed decision-making through strong command over ecommerce analytics tools Google Analytics Shopify Unicommerce dashboards etc and customer data insights Key Qualifications 10 years of experience in ecommerce preferably in fashion apparel or lifestyle D2C brands Proven success in managing both D2C and marketplace ecommerce with a deep understanding of platform dynamics Hands-on experience with ecommerce platforms like Shopify Magento or WooCommerce Strong knowledge of growth metrics digital marketing funnel optimization and consumer behavior Excellent leadership project management and cross-functional collaboration skills Experience working in fast-paced high-growth startup or D2C environments preferred

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