Performance Marketing Manager For Ecommerce

2 weeks ago

Tumkūr, India Z Guard Full time

About the job Who to apply ? People working on Amazon PPC Campaigns, Flipkart, Quick Commerce Role: Performance Marketing Manager Designation: Assistant Manager Job Location: Bangalore Digital First Brand making natural home and personal care products, with proven ingredients like Lemon Eucalyptus, Citronella, and Lavender, our natural products defends against germs without harsh chemicals. Gentle on skin, powerful outdoors Formulated for effectiveness, this spray offers hours of protection in a quick-dry, non-sticky formula that’s ideal for outdoor activities and daily use. Perfect for those who want natural, reliable protection, Nature’s Defense allows you to enjoy the outdoors with confidence, knowing you’re safeguarded by nature’s best Job Title: Performance Marketing Manager – E-commerce and Quick commerce About the Role We are looking for a data-driven Performance Marketing Manager to lead and scale ad campaigns across Amazon, Flipkart and quick commerce. The role requires end-to-end ownership of campaign creation, execution, and optimization to achieve daily, monthly, and annual revenue targets within defined ACOS/ROAS benchmarks. The candidate must have hands-on experience working with D2C consumer brands and a proven track record of scaling marketplace ads. Experience in q-commerce advertising will be an added advantage. Key Responsibilities - Plan, manage, and optimize performance marketing campaigns on Amazon and Flipkart. - Own revenue targets, ACOS, and ROAS across all campaigns. - Manage all ad types including SP (Sponsored Products), SB (Sponsored Brands), SBV (Sponsored Brand Videos), PDA (Product Display Ads), and Remarketing campaigns. - Continuously monitor campaign performance to identify scaling opportunities and deploy new campaigns. - Develop and execute strategies to increase online sales on Amazon, Flipkart, Meesho, and other platforms. - Expand sales into Quick Commerce (Zepto, Blinkit, Instamart, etc.) and onboard the brand. - Work closely with the creative team to align ad strategies, creatives, and offers for maximum impact. - Track and adjust bids for manual campaigns to maximize efficiency. - Monitor and optimize conversion rates by leveraging category-level insights. - Suggest campaign and offer improvements based on real-time data and results. - Maintain structured daily logs of all performance metrics: CAC, ACOS, ROAS, Revenue, Units, Spend, Sessions, Conversion Rate, CTR, CPGV, etc. - Deploy new campaigns based on category performance, maintaining data at sub-category and category levels. - Conduct daily, weekly, and monthly reviews of ad performance and sales outcomes. Qualifications - 1–3+ years of experience in Amazon and Flipkart Ads performance marketing. - Mandatory: Proven experience working with D2C consumer brands. - Strong knowledge of Amazon/Flipkart advertising formats, tools, and optimization levers. - Analytical mindset with advanced Excel/data handling skills. - Experience in q-commerce advertising (Zepto, Blinkit, Swiggy Instamart) - Strong communication and problem-solving skills with a proactive approach.

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