▷ [10/11/2025] Marketing Lead

3 days ago

Pune, India YouthPower Technosoft Pvt Ltd Full time

Experience: 5–7 years Location: Pune (Preferred) Reporting to: Chief Business Officer (CBO) Type: Full-time | Individual Contributor (with future team leadership path) The Role This is a hands-on, full-stack marketing role with equal emphasis on planning and execution. You’ll drive initiatives that strengthen brand penetration, elevate awareness, and build market credibility — especially in the global digital transformation and engineering services landscape. You’ll work across PR & media, social media marketing, event marketing, and online brand reputation management, with search engine marketing as a plus skill. This role requires close collaboration with delivery, pre-sales, leadership, content, and design teams to ensure every brand touchpoint delivers a consistent and compelling message. Initially, this is an individual contributor role — with a clear roadmap to building and leading a marketing team based on performance. Key Responsibilities: • Brand Building & Awareness – Plan and execute campaigns that increase visibility, credibility, and engagement for CCTech in target markets. • Marketing Communications & PR – Lead media outreach, press releases, and thought leadership to position CCTech as a trusted industry voice. • Social Media Marketing – Create, manage, and grow CCTech’s presence on LinkedIn and other relevant platforms with high-impact storytelling. • Event Marketing – Plan and execute participation in industry events, webinars, and conferences to boost brand presence. • Online Brand Reputation – Monitor, manage, and improve the company’s digital reputation across channels. • Cross-Functional Collaboration – Work with leadership, delivery, pre-sales, and creative teams to ensure brand messaging is aligned across all channels. • Content Oversight – Guide the creation of brand-aligned content for digital, PR, and event assets. Key Requirements • 5–7 years of hands-on experience in marketing roles within B2B technology or engineering services industries. • Proven track record in PR, media relations, marketing communications, and brand storytelling. • Strong experience in social media marketing, event marketing, and ORM; SEM knowledge is a plus. • Excellent skills in content oversight, narrative development, and brand messaging. • Ability to independently plan, execute, and measure marketing initiatives. • Strong cross-functional collaboration skills. • Pune-based (mandatory) or ready to relocate. ---------------------------- What We Offer • Direct reporting to CBO and close collaboration with the leadership team. • Opportunity to own the brand narrative of a respected global tech brand. • Clear growth path into a marketing leadership role. • A collaborative, innovation-driven culture

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