Raaga Bdo Calicut

Group Company CavinKare Designation Business Development Officer Position description To Build and execute Category entry and growth plans Drive innovation Own the launch volume and value as well as the P L for the innovations Primary Responsibilities Manage New Product Development timeline launch Identifying new business opportunities in the various categories handled by meeting consumers regularly and being aware of need gaps in the market and tapping those areas Develop business plans for opportunities identified Implementing sale strategies to drive Sales growth Revenue in assigned area along with key GTM parameters Developing Managing an efficient distribution network as per distribution strategy Build and Promote strong sustainable relationships with Distributor and Salons Identify and expand in new emerging markets Bring perspective on competition Benchmarking market Intelligence wrt to product comparison New Product pricing scheme etc Plan and schedule timely deliveries to meet salon needs Planning and implementing strategies for new product launch through Channel partners Ensure Salon queries are appropriately handled by the team and are resolved within the stipulated timeframe Monitor Distribution new outlet salon opening and repeat business from existing salons Drive activities to gain market share in alignment with ASM Trade promotion team Identifying networking with financially strong and reliable partners resulting in deeper market penetration reach Develop the category brand strategy that delivers consumer loyalty and generates demand Develop and execute category advertising and promotion campaigns with cost effective media mix to support brand objectives Should always have in-depth understanding of competition and their progresses through regular Market Visits and by means of Syndicated research tools like IMRB panel Data and AC Nielsen Retail Data NPD launch value volume and profitability Coordinate all category product initiatives through the entire value chain to ensure seamless execution and profitable growth Should have a growth mindset and ready to deliver as per company expectations Reporting Team Reporting Designation Area Sales Manager Reporting Department Sales Distribution Educational qualifications preferred Category Bachelor s Degree Master s Degree Field specialization Sales merchandising and other allied operations Degree Master of Business Administration - MBA Required work experience Industry FMCG Telecom Professional Care Role In Sales Years of experience 4 to 7 Required Competencies Required Knowledge Required Skills 1 Process Knowledge 2 Distributor Expansion 3 Market Knowledge 4 Trade Relations Required abilities Physical Age Eligibility 26 to 40 years Work Environment Details Specific requirements Travel As per business need Other details Contract Types Permanent