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Manager- Content and Marketing

4 weeks ago


Gurgaon, Haryana, India Burson Cohn Wolfe Full time
Job Description

Works with the Head

- Marketing Communications to manage the awards programme for the organization.
- Mapping all industry awards, working with teams nationally to identify award winning client work, collaborating with teams to write and submit award entries.
- Stay abreast of industry trends and takes an active interest in the client s business to pre-empt issues and provide strategic counsel to clients.
- Drive content strategy & planning
- Execute marketing plans and programs, both short and long term in line with the firms Business Strategy, in consultation with the Head Marketing Communications.
- Creation and publication of all marketing material in line with company messaging and marketing plans.
- Works with designer, overseeing copywriting, design, layout, and production of marketing materials.
- Overall responsibility for brand management and corporate identity
- Working in collaboration with Burson Digital Marketing expert for online campaigns
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.

Timely Decision Making

- The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines.
- Research, analyse and monitor communications industry trends so that marketing opportunities may be capitalized, and the effect of competitive activity may be minimized.