Assistant Manager PR

3 weeks ago

Kolkata India Anudip Foundation Full time

Job Description

Location: Kolkata, India (Salt Lake Sec-V)

Experience: 34 years

Employment Type: Full-time- WFO

About Anudip Foundation: -Anudip Foundation is a social enterprise dedicated to creating sustainable livelihoods for marginalized youth and women through technology-driven skilling, mentoring, and employment opportunities. With a mission to empower underserved communities, Anudip works across India and internationally, partnering with corporates, governments, and civil society to bridge the digital divide.

Role Overview: -We are seeking a PR Professional with 34 years of experience to drive Anudips communications and media presence. The ideal candidate is well-connected with journalists and media outlets, has a strong grasp of both traditional and digital PR, and understands the unique needs of NGOs and social enterprises and the medium organically at its best. This individual will play a key role in enhancing Anudips visibility, credibility, and storytelling across multiple platforms.

Key Responsibilities: -

- Develop and implement PR strategies aligned with Anudips mission.
- Build strong media relations across print, digital, and broadcast.
- Draft and distribute press releases, features, and stories for NGO/CSR audiences to publish organically
- Search for niche and mass social service platforms to uplift Anudips reach and brand to donors
- Drive media coverage and manage digital PR on portals, blogs, and social platforms like CSR India, Your Story, Better India, The Print, Idoline
- Organize press events, interviews, and media engagements, if required
- Track coverage, prepare reports, and measure PR impact.
- Support internal teams on campaigns and ensure brand-consistent communication for social, PR.
- Network and communicate with organizations and bodies which celebrate and recognize NGOs and strive for awards and recognition on behalf of Anudip and its Management.

Qualifications & Skills: -

- Mass Comm/PR/Journalism degree
- 34 yrs PR experience (NGO/CSR preferred)
- Strong media network across India, digital + traditional PR
- Excellent writing & communication
- Independent, creative, deadline-driven

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