
AD/D/AVP - Ad Sales - AdTech/MarTech Industry
2 weeks ago
Company Description
Nitro Commerce is a Series A adtech startup founded in 2023 by an experienced team from Wigzo, a pioneering martech company that was successfully acquired by Shiprocket, marking a significant cash exit. The company is led by Umair Mohammed, a well-known figure in the martech space and founder of Wigzo, who brings deep expertise in ecommerce and marketing technology innovation. Nitro Commerce specializes in delivering in-market identified audiences targeted contextually with the most relevant creative, driving conversions directly on the brands own website within the same or multiple sessions
Role Description
- Develop and Execute Ad/MarTech Sales Strategy: Create and implement a comprehensive sales strategy aligned with the company&aposs overall business objectives to maximize advertising revenue.
- Revenue Growth: Set ambitious yet achievable revenue targets for the ad sales team and ensure their execution.
- Identify New Opportunities: Explore and capitalize on new advertising opportunities, including emerging platforms, ad formats, and partnerships.
- Market Analysis: Monitor industry trends, competitor activities, and market dynamics to adapt sales strategies accordingly.
- Foster a Positive Culture: Cultivate a collaborative, results-oriented, and motivated sales culture.
- Develop & Lead the Team: Identify and nurture high-potential team members for future leadership roles.
- Compensation and Incentives: Design and oversee compensation and incentive programs that motivate the sales team to achieve targets
- Sales Process Optimization: Define and refine efficient and scalable sales processes.
- Sales Tools and Technology: Oversee the effective use of CRM and other sales technologies to manage leads, track progress, and improve efficiency
- Building and Maintaining Client Relationships: Cultivating strong, long-term partnerships with advertisers is paramount
- Budgeting and Forecasting: Developing and managing the ad sales budget, including revenue projections and expense control.
- Cost Management: Identifying and implementing strategies to optimize sales-related expenses (e.g., travel, marketing materials, team resources).
Qualifications
- 6+ years of Sales Management, Business Development, and Advertising Sales experience
- Strong leadership and team management skills
- Excellent communication and negotiation skills
- Knowledge of advertising or digital ads and technologies
- Experience in Advertising/AdTech/MarTech Agency is must
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