Marketing Operations Technical Manager

At SiteMinder we believe the individual contributions of our employees are what drive our success That s why we hire and encourage diverse teams that include and respect a variety of voices identities backgrounds experiences and perspectives Our diverse and inclusive culture enables our employees to bring their unique selves to work and be proud of doing so It s in our differences that we will keep revolutionising the way for our customers We are better together What We Doxe2x80xa6We re people who love technology but know that hoteliers just want things to be simple So since 2006 we ve been constantly innovating our world-leading hotel commerce platform to help accommodation owners find and book more guests online - quickly and simply We ve helped everyone from boutique hotels to big chains enabling travellers to book igloos cabins castles holiday parks campsites pubs resorts Airbnbs and everything in between And today we re the world s leading open hotel commerce platform supporting 44 500 hotels in 150 countries - with over 100 million reservations processed by SiteMinder s technology every year About the Marketing Operations Technical Manager role The Marketing Operations Manager will be responsible for overseeing the operational excellence of marketing technologies and processes playing a key role in driving efficiencies and data-driven strategies across SiteMinder s global marketing team This role will involve hands-on experience with Marketo Salesforce and other marketing technologies alongside the project management of marketing initiatives using Jira The Manager will work closely with senior stakeholders to support complex projects while escalating more strategic decisions or complex issues to onshore management when necessary We value creativity collaboration and a data-driven approach to problem-solving and we strive to create campaigns that are both impactful and measurable What you ll doxe2x80xa6Project Management Lead and manage marketing operations projects using Jira ensuring tasks are completed on time and aligned with marketing goals Track progress update stakeholders and manage timelines Campaign Management Oversee the setup execution and optimization of complex marketing campaigns across Marketo including lead nurturing email marketing and operational workflows Team Enablement Collaborate with marketing teams including Demand Generation Customer Marketing and Partnerships to ensure operational processes and systems are running efficiently Serve as a point of escalation for technical issues beyond the scope of junior team members Reporting Analytics Develop maintain and improve marketing performance reporting across the entire funnel web visitor to customer Provide insights on campaign effectiveness pipeline metrics and areas for optimization Utilize SQL and databases for efficient data management extraction and analysis to support marketing strategies Data Management Maintain data quality within the marketing database ensuring alignment between Marketo and Salesforce Implement processes to cleanse and enrich data to ensure accurate targeting and segmentation Stakeholder Management Work closely with senior marketing and sales leadership to align on strategies and manage cross-functional initiatives Escalate complex matters or senior stakeholder management tasks to the onshore Sydney team when necessary Training Support Provide mentorship to the Marketing Operations Specialist and junior team members guiding them in campaign execution system troubleshooting and stakeholder support Conduct training sessions to upskill the marketing team on best practices Technology Optimization Continuously evaluate and optimize marketing tools workflows and processes to improve operational efficiency and campaign outcomes Research and recommend new technologies or improvements Cross-Functional Collaboration Liaise with IT sales operations and other teams to ensure marketing systems are properly integrated and operating effectively What you have Proven experience in managing marketing operations functions with a strong background in Marketo and Salesforce integration Demonstrated ability to lead marketing operations projects using Jira or similar project management tools Strong analytical skills and ability to translate data into actionable insights Excellent communication skills especially when working with senior stakeholders Experience mentoring and guiding junior team members Ability to work in a fast-paced environment and manage multiple projects simultaneously Strong problem-solving abilities particularly in a technical context Passion for marketing technologies and continuous improvement of operational processes Experience in Google App Script or working with APIs is a plus Familiarity with BigQuery and Python is a plus Expertise in creating dashboards in Looker Studio Google Data Studio Our Perks Benefitsxe2x80xa6- Mental health and well-being initiatives- Paid birthday study and volunteering leave every year- Sponsored social clubs team events and celebrations- Employee Resource Groups ERG to help you connect and get involved- Investment in your personal growth offering training for your advancementDoes this job sound like you If yes we d love for you to be part of our team Please send a copy of your resume and our Talent Acquisition team will be in touch When you apply please tell us the pronouns you use and any adjustments you may need during the interview process We encourage people from underrepresented groups to apply