Seo And Digital Marketing Executive

3 weeks ago

Hyderabad, Telangana, India Hearing Solutions Full time
Job Description

SEO and Digital Marketing Executive

Hearing Solutions is looking for a driven SEO and Digital Marketing Executive to join our team. If you're a hands-on digital marketer with expertise in Google Ads, Meta Ads, WhatsApp marketing, and analytics, we want you to drive our online presence and campaigns

Key Responsibilities

- Google Ads Management:
- Set up and optimize Search, Display, Shopping, and Video campaigns to maximize reach and conversions.
- Conduct thorough keyword research, develop effective bidding strategies, and provide ROI-based reporting.
- Meta Ads (Facebook & Instagram):
- Plan and execute a variety of campaigns, including traffic, conversions, catalog sales, and retargeting.
- Collaborate closely with our creative team to develop compelling video and image-based ad creatives.
- WhatsApp Marketing (AI Sensy):
- Automate responses, implement abandoned cart recovery strategies, and manage broadcast promotions.
- Monitor template performance, delivery rates, and click-throughs to optimize engagement.
- Analytics & Reporting:
- Analyze campaign data using tools like Google Analytics, Meta Insights, and the AI Sensy Dashboard.
- Implement and manage tracking mechanisms via Google Tag Manager and Pixel to ensure accurate data collection.

Ideal Candidate Profile

- Certification in Google Ads or Facebook Blueprint is preferred.
- Demonstrated hands-on experience with WhatsApp marketing tools (such as AI Sensy or similar platforms).
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication skills to collaborate with internal teams and report on campaign performance.
- A proactive mindset with a keen interest in staying updated with the latest digital marketing trends and technologies.

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