Lead Generation

1 week ago


Gurgaon, Haryana, India RegisterKaro Full time
Job Description

Job Title: Lead Generation Associate (WhatsApp/Email Campaign Specialist, Outbound Lead Generation Specialist, LinkedIn Lead Generation, Funding Services)

Location: Gurgaon

Department: Marketing

Job Type: Full-Time

Salary: As per Market Standard

About Us:

We are seeking dynamic, results-driven Lead Generation Associates to join our team in the Marketing department. As part of our expanding sales and marketing division, you&aposll play a key role in driving our lead generation efforts, focusing on WhatsApp and email campaigns, outbound lead generation, LinkedIn lead generation, and funding services. If you&aposre a self-motivated individual with a passion for identifying new business opportunities and nurturing client relationships, this is the role for you.

Key Responsibilities:

- WhatsApp/Email Campaign Specialist:
- Design, implement, and manage WhatsApp and email marketing campaigns aimed at lead generation.
- Analyze and optimize campaign performance to ensure maximum engagement and conversion.
- Work closely with the sales and marketing teams to align messaging and objectives with company goals.
- Outbound Lead Generation Specialist:
- Conduct outbound outreach to potential clients through cold calls, emails, and other communication methods.
- Qualify leads and identify sales opportunities by engaging with decision-makers.
- Maintain a well-organized pipeline of leads and ensure timely follow-up to maximize conversions.
- LinkedIn Lead Generation:
- Leverage LinkedIn&aposs platform to identify and connect with potential leads and decision-makers.
- Utilize LinkedIn Sales Navigator and other tools to research and generate leads.
- Engage prospects through messaging and content sharing, aiming to build relationships and initiate sales conversations.
- Funding Services:
- Understand the funding services industry and generate leads from businesses looking for funding solutions.
- Maintain up-to-date knowledge of funding products and services to communicate effectively with potential clients.
- Collaborate with the funding services team to ensure leads are passed along with relevant details and context.

Skills & Qualifications:

- Proven experience in WhatsApp/Email campaigns, outbound lead generation, and LinkedIn lead generation.
- Experience in the funding services sector is highly desirable.
- Strong communication skills, both written and verbal.
- Ability to work independently and manage multiple lead generation projects simultaneously.
- Proficiency in CRM tools (e.g., HubSpot, Salesforce) and lead generation tools (e.g., LinkedIn Sales Navigator).
- Highly organized with strong attention to detail and follow-up skills.
- Familiarity with marketing automation tools and platforms is a plus.
- A results-oriented mindset with a focus on achieving and exceeding lead generation targets.

Education & Experience:

- Bachelor&aposs degree in Marketing, Business, or related field preferred.
- Minimum 2+ years of experience in lead generation, sales, or a related role.
- Prior experience in the funding services sector is a plus.

Why Join Us

- Opportunity to work with a dynamic, growing company.
- Competitive salary and performance-based incentives.
- Professional growth and career advancement opportunities.
- Collaborative work environment with a focus on innovation and success.
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