Associate Channel Sales Manager

4 days ago


Ahmedabad, Gujarat, India Sealed Air Corporation Full time
Job Description

Position Purpose: This role is responsible for effectively managing and growing the business for West India territory (including states like MP, Goa, Mahrashtra, Gujarat, Daman & Diu). It entails managing indirect sales to customers through channels, appointing new channel partners and enabling growth of sales of channels by providing Sealed Air solution to end customers.

What are the job responsibilities

1) Maintaining and growing existing channel sales though channel partners

Ensuring achievement of the territory and channel budget

Ensuring accurate forecast for channel sales

Timely collection of outstanding for channel partners

Business development through existing channel sales

Support in trials and product introduction to the market through channels

Maximizing Sealed Air presence in the territory through channel sales

2) Growing Channel Partners

Ensuring adequate representation of Sealed Air through channel partners in the specified territory

Ensuring sales of designated Sealed Air portfolio in the territory through channel

Expanding market coverage and exclusive channel appointments

3) Business Hygiene

Monthly review with channel partners and reporting of secondary sales to management

Monitor secondary as well as primary sales of channel partner

Regular joint field working with the channel representative to facilitate closure of new accounts as well as maintaining existing accounts

Ensure updated market intelligence on competitive activity in the territory along with end customer forecasts and offtake trends

Deliver product and sales training to the channel partners and their sales team

Ensure availability of all sales tools from time to time to the channel partners

Regular communication with the channel partner and management

Ensuring contract sign up with partners and compliance

Resolve and mitigate channel conflict

4) Co-ordinate for Business Performance

Monthly review of sales and forecast with RSM and Channel Head

Plan and deliver order and stock in consultation with Sales coordinators and Supply Chain

Ensure accurate and timely update on sales CRM (C4C)

Ensure packaging trials and demonstration at end customer premises on his own as well as in coordination with the technical service team / Account Development Team / Business Development team

Ensure complete adherence to 20 day planner

Implement channel strategy in the territory in direct consultation with the Country Channel Head

What we are looking for in you:

- Minimum Full time graduate from Universities, MBA is not a prerequisite but will be considered as an advantage
- 3 to 6 years of experience in sales and marketing operations
- Having demonstrated skills in handling large accounts
- Handled West territories of India
- Handled distribution/channel sales in B2B environment

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