(Urgent) Performance Marketing, Marketplaces

4 weeks ago

Gurugram Gurugram India Gabit Full time

Job Description

Gabit is an integrated health and wellness platform with a mission to enable everyone to live healthier and longer. Gabit's philosophy is rooted in the interconnectedness of health, offering science-backed solutions leveraging the key pillars of health and wellness nutrition, fitness, sleep, mental wellness, and skincare.

It offers personalised nutrition and fitness programs to achieve health goals like weight loss and manage chronic conditions like pre-diabetes, diabetes, and gut health, along with fitness wearables and science-backed skincare products, thus helping users upgrade their health.

About the role:

As a Performance Marketer at Gabit, you will be involved in expanding our digital footprint, utilising cutting-edge performance marketing strategies to achieve and exceed targeted objectives. You will utilise your expertise in Amazon Ads and other e-commerce platforms to optimise campaigns, maximise ROI, and drive quality traffic and conversions not just in India but in global markets.

What your day would look like:

- Develop strategic advertising campaigns tailored to business objectives, target audience, and budget allocation
- Conduct thorough keyword and audience research to identify opportunities for campaign optimisation
- Set up, manage, and optimise Amazon ads campaigns across Amazon, both domestic and international platforms
- Monitor campaign performance metrics such as CTR, CPC, CPA, ROAS, and adjust strategies accordingly to meet or exceed KPIs
- Regularly analyse campaign performance data using Analytics and other reporting tools
- Generate reports outlining key findings, trends, and actionable recommendations for continuous improvement

Say hello if you've got:

- Bachelor's degree in Marketing, Advertising, Business, or a related field with at least 2 years of relevant work experience
- In-depth knowledge of Amazon ads, including campaign setup, optimisation techniques, and audience targeting
- Proficiency in data analysis tools such as Google Analytics, Facebook Analytics, or similar platforms
- Excellent communication and collaboration skills, with the ability to work effectively across teams and stakeholders

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