Graphic Designer

4 days ago

Bengaluru India ALLEN Digital Full time

Job Description Role Overview ALLEN Online is seeking a Graphic Designer who will bring a mix of design craft, AI-driven creativity, and disruptive thinking to our marketing efforts. The individual will be responsible for creating impactful communication across digital and offline channels ensuring that every piece of design is consumer-first, distinctive, and clearly communicates our key message. Job Responsibilities: Designs customized by channel: - Create high-performing ad creatives for digital campaigns across web/app, CRM, Performance Marketing, etc., that drive consideration for our offering - Develop impactful print ads, brochures, flyers, event branding, and OOH campaigns that cut through category sameness and strengthen brand recall. - Ensure consistency of design language across all offline and digital touchpoints while ensuring freshness and differentiation. Creative Innovation with AI - Leverage AI not just for efficiency but as a tool for concept exploration, imagery generation, and storytelling. - Push creative boundaries by using AI to test new visual styles, formats, and narratives that differentiate us from competition. Cross-Functional Collaboration - Work closely with copywriters to ensure the core message is brought out impactfully through our collateral. - Partner with Marketing Managers and channel owners to translate communication objectives into consumer-first designs. What we are looking for: - 5-8 years of experience in graphic design with work across digital and traditional channels - Proficiency in design tools (Adobe Creative Suite, Figma) and comfort with AI-powered design/imaging tools. - Ability to balance speed with quality, adapting designs quickly while maintaining craft. - Strong foundation in typography, layout, visual hierarchy, and storytelling through design. - Clear communicator with strong presentation skills able to explain creative decisions while delivering files. - Consumer-first mindset: ability to empathize with the end-user and design for clarity, resonance, and impact. - Comfortable working in both Hindi and English to create culturally relevant communication. - Bachelor's degree in Graphic Design, Visual Communication, or related field. Why Join us: Join us in shaping the future of learning. Be part of a team that's driven by innovation, focused on outcomes, and passionate about empowering students across the country. At ALLEN Digital, your work will make a measurable impact on millions of lives.

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