Associate Media Director

7 days ago

Bengaluru, Karnataka, India Assembly Global Full time
Role: Associate Director, Media

Years of Experience: 12+ years

Job Location: Bangalore (Indiranagar)

Work Type: Hybrid

Responsibilities :

- Manage team members that work within our global delivery network
- Owns daily client communications and directs staff and other functional departments
- Supervises project briefs and collaborate with account leads on media briefs and pre-requisites.
- Oversee campaign QA process (Social, Programmatic & Paid Search) and troubleshoot issues
- Team management including reviewing utilization rates, participating in the hiring and recruiting process, and developing employees for career progression.
- Manages career paths by coaching and mentoring direct reports.
- Ensure service levels and tactics are keeping with strategic goals and that service levels are met
- Leads initiatives to design and build reporting tools, information dashboards, data generators, and other end-user information portals or resources
- Brings expertise or identifies subject matter experts in support of multi-functional efforts to identify, interpret and produce recommendations based on company reporting and data needs
- Organize and upkeep internal trainings and documentation on standard operating procedures, while continuously looking for ways to improve the overall collaboration and operations
- Serve as escalation point of contact for day-to-day accounts to help rectify concerns and ensure action plans are created, implemented, and completed
- Formulate account specific service tactics, utilizing team orientation.
- Selects, develops, and evaluates personnel ensuring efficient operation of the function
- Holds associates accountable for their work by setting expectations, achieving commitments, providing feedback, and evaluating effectiveness
- Provide technical leadership in the organization and direction to individual contributors
- Works with Strategy & Analytics to help set strategic vision for the account.
- May monitor the research and analysis of the account's (industry) markets, competition, and makes presentations on strategic wins, service scope expansion on future market proposition
- May assist with analysis of product or platform specific penetration, potential, and future industry trends and makes recommendations based on findings
- Identifying opportunities within the BU to keep the engagement smooth with the agency POCs.
- Lead performance initiatives which include Identifying the top/ bottom performers in the team and reward/ create PIP basis their performance

Job Specific skills :

- Excellent understanding of digital eco-system, with deep understanding of ad platforms and activation expertise
- Extensive client-facing experience to lead digital governance initiatives
- Strong leadership, communication skills and ability to engage with planning teams and brand leaders at the client side
- Experience in planning, strategy, managing and activating multichannel campaigns (Organic Search, Social, Facebook, YouTube)
- Be solution driven, innovative and proactive with how you drive performance for your accounts
- Confidence and experience of working on large accounts ideally in an agency environment
- Ability to investigate, analyze and solve problems as well as clearly communicate results
- Strong attention to detail, well organized and possesses the ability to prioritize multiples tasks under pressure
- Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly.
- Preferable from Media agency-side roles

This role will directly report to the Managing Director, Assembly Global Delivery, with matrix line responsibility to the Director E&A (Singapore), the Associate Director plays a critical role to interact with customers, coach analysts and influence peers and management to achieve defined business objectives. You will be solution driven, innovative and proactive with how you drive performance for your accounts.

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