Marketing Delivery Associate

3 weeks ago

Bengaluru, Karnataka, India JP Morgan Chase & Co. Full time
Job Description

Join our dynamic Performance Marketing, Operations & Transformation team as a Marketing Delivery Associate on the Email Build team. Here, you'll have the opportunity to shape innovative email campaigns that empower our customers and drive business success. At J.P. Morgan, we value career growth, collaboration, and a culture of security, customer control, convenience, and privacy. Your skills and passion will thrive in our supportive and fast-paced environment, where you can make a meaningful impact.

As a Marketing Delivery Associate within the Performance Marketing, Operations & Transformation team, you will manage the entire lifecycle of email creation and deployment. You will work closely with technology, design, and external partners to craft innovative customer experiences that comply with our data sharing guidelines. Your role will be pivotal in expanding our product offerings to a varied customer audience, emphasizing product design and delivery. Your proficiency in data analytics and understanding of API-based events and data models will be crucial to your success in this role.

Job Responsibilities

- Meet with stakeholders within the department and internal/external agencies to assist in gathering requirements,
- Provide analysis of the path forward, and developing and executing against those final requirements.
- Work with stakeholders to build out email campaigns from start to finish on deployment platforms, deploying marketing and servicing emails to customers according to schedule.
- Design and execute solutions on Salesforce Marketing Cloud, ensuring best practices are followed and the full features of the solution are utilized.
- Build, test, and deploy complex email campaigns that include a combination of A/B tests, audience splits, and dynamic personalization.
- Enhance existing HTML for mobile-responsive emails via HTML, CSS, and/or AmpScript.
- Serve as the point of contact to address anomalies and troubleshoot solutions to identify source issues while working across teams to drive resolution, including working with Salesforce on defect resolution.
- Identify areas of improvement and make actionable recommendations to increase operational efficiency and user adoption.
- Ensure audit trails and quality control steps are in place to anticipate problem areas in advance where possible.
- Adhere to and promote existing quality controls.

Required Qualifications, Capabilities, and Skills

- 3 + years experience as email developer on the Salesforce Marketing Cloud platform
- Knowledge of Salesforce Marketing Cloud (Exact Target)
- Advanced proficiency with HTML, and AmpScript Ability to use HTML, JavaScript and AmpScript to solve template creation challenge
- Good understanding of SQL, PHP and JavaScript
- Experience with both QA and QC in a digital / development environment,Email Delivery and Campaign Management.
- A strong desire to learn and passion for digital marketing, research and analytics
- Experience presenting to clients or other decision makers to present and sell ideas to various audiences (technical and non-technical)
- Detail-oriented, with the ability to multi-task and prioritize based on changing requirements
- Team player with excellent interpersonal skills, ability to collaborate, self-motivated, energetic, can-do attitude in a fast-moving environment

Preferred Qualifications, Capabilities, and Skills

- Experience working on Epsilon and / or Acxiom platforms will be a plus
- 4 year college degree, preferably in Information Systems, Business, Marketing or related-field

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