
Senior Sales Executive
2 weeks ago
About Us
Imagine a world where accessible education empowers every visually impaired individual to reach their full potential. That's the vision driving us. As a tech-innovative company, we're dedicated to building groundbreaking educational solutions for the visually impaired population across the globe, relentlessly focused on improving learning outcomes. Our pioneering spirit brought to life Annie, the world's first Braille literacy device, a self-learning Braille device used across schools and training centers. Annie has not only been embraced wholeheartedly but has also spread its wings into more than 8 countries, creating a tangible difference. Our journey even captivated audiences on Shark Tank Season 1, becoming one of the most watched episodes globally.
Our commitment to innovation and impact has been recognized through prestigious accolades like the National Startup Award 2022, the MIT Solve Challenge, and the Times Best Innovation Award in assistive technology. We partner with schools, NGOs, corporations (CSR), and government programs to enable high-quality learning for children with visual impairment.
We invite you to join our inspiring journey as we continue to innovate with Annie and develop new solutions, aspiring to empower every visually impaired learner on the planet.
Who are we looking for?
As a Senior Sales Executive at Thinkerbell Labs, you will help drive revenue and deployments for Annie and future products by winning institutional deals (schools, government departments, NGOs, CSR programs) and ensuring post-sales adoption.
What will you be doing?
- Pipeline & Prospecting: Map your territory (Govt., CSR, NGOs, special schools, foundations). Generate leads via outreach, events, references, and partners.
- Consultative Selling: Run discovery with principals, education dept. officials, and CSR heads; tailor proposals, impact narratives, and implementation plans.
- Demos & Pilots: Conduct product demos (onsite/virtual), run pilots, gather feedback, and convert to paid deployments.
- Bids & Commercials: Prepare proposals, respond to RFPs/tenders, negotiate pricing & terms, and close. (GeM/e-procurement experience preferred.)
- Stakeholder Management: Build multi-level relationships (SCERT/SSA officials, school admins, NGO program managers, CSR decision-makers).
- Post-Sales Activation: Coordinate delivery, installations, and teacher training with Operations; track usage to hit adoption targets.
- Collections & Compliance: Ensure timely invoicing/documentation and payment collection; maintain deal hygiene in CRM.
- Reporting: Maintain accurate CRM data (stages, forecasts); deliver weekly/monthly MIS on pipeline, wins, risks, and actions.
- Market Intelligence: Share insights on policy, grants, CSR priorities, and competitors to refine GTM and pricing.
- Partner Motion (if applicable): Recruit, enable, and manage distributors/implementation partners; run joint plans.
What you'll need to bring to the table?
- 2–4 years in B2B/Institutional/B2G sales ( CSR/Govt., social impact preferred).
- Hands-on exposure to Govt. sales, CSR funding cycles, and NGOs/foundations — e.g., prospecting and closing with state education departments, navigating CSR grant processes (proposal → due diligence → MoU → disbursal), and managing NGO program stakeholders.
- Proven track record of closing multi-stakeholder deals and navigating procurement (incl. tenders/RFPs; GeM familiarity a strong plus).
- Excellent communication & storytelling; ability to craft impact- and outcomes-driven proposals.
- Strong ownership, negotiation, and objection handling; comfort with 50–70% travel.
- Proficiency with CRM (Salesforce/HubSpot), Google Workspace/MS Office; solid excel skills.
- Fluency in English plus Hindi or a major regional language.
Good to have
- Experience running training or school implementations.
- Knowledge of assistive tech or special education.
- Existing relationships with state education bodies, CSR heads, or leading NGOs.
Application process
You can apply for the role via the below link:
https://forms.gle/LKbNQBKvemniMuF96
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