Technical Search Engine Optimisation

Job Description Who are we VAP Group: Shaping Tomorrow, Today. We are at the forefront of the Web3 and AI revolution, offering consulting services to our global clients in these spaces. We have been transforming traditional digital landscapes with blockchain technology & artificial intelligence, enabling our clients with our one-stop services & solutions globally. Our deep industry knowledge, combined with a rock-solid global team, allows us to deliver services that not only meet today's demands but also anticipate the opportunities of tomorrow. At VAP Group, the future isn't something we wait forit's something we create. Job Summary: We are looking for a skilled Technical SEO Executive to manage and implement technical SEO strategies for our website. This role requires a deep understanding of how search engines work, a strong grasp of on-page SEO, and the ability to handle technical tasks related to website performance and SEO optimization. The ideal candidate will have a hands-on approach to improving organic search rankings, optimizing website performance, and ensuring search engine visibility across all platforms. Key Responsibilities: - Perform comprehensive audits to identify and resolve technical SEO issues, including site speed, mobile optimization, and URL structure. - Optimize on-page elements such as title tags, meta descriptions, headers, and content for search engines. - Ensure proper internal linking and structure of the website to support both user experience and SEO best practices. - Monitor and improve the website's technical health, including crawlability, indexing, and user experience. - Troubleshoot and resolve issues related to Google Search Console, robots.txt, XML sitemaps, canonical tags, SEO plugins like RankMath, and redirects. - Monitor website performance and SEO metrics using tools such as Google Analytics, Google Search Console, Screaming Frog, SEMrush, Ahrefs, Website Auditor, etc. - Prepare regular reports on SEO Technical task performance and track progress, identify opportunities, and report to stakeholders. - Work closely with developers and designers to ensure SEO best practices are implemented during website development and updates. - Provide technical SEO insights and recommendations to content creators and digital marketing teams. - Stay updated with the latest trends, algorithm changes, and best practices in the SEO industry. - Suggest innovative strategies to enhance the website's Technical SEO performance and stay ahead of the competition. Qualifications: - Bachelor's degree in Computer Science, Marketing, or a related field. - Proven experience as an SEO Executive or in a similar role, with a focus on technical SEO. - Strong knowledge of SEO tools and platforms such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, etc. - Hands-on experience with HTML, CSS, JavaScript, and website architecture. - Experience with website audits, keyword research, and technical issue resolution. - Understanding of the latest SEO trends, updates, and best practices. - Familiarity with Content Management Systems (CMS) such as WordPress, Joomla, or Drupal is a plus. - Excellent problem-solving skills, attention to detail, and ability to work independently. Preferred Skills: - Experience with website auditor tools like Screaming Frog, Ahrefs, Google Search Console, and Website Auditor. - Knowledge of website speed optimization tools and techniques. - Experience with structured data (Schema.org) and rich snippets. - Familiarity with HTML and CSS. - Familiarity with server-side technologies (e.g., PHP, MySQL) is a plus. - Understanding of UX/UI principles and how they impact SEO. - Google PageSpeed Insights and Lighthouse expertise. - Experience working with cross-functional teams.