Search Executive

2 days ago

India M&C Saatchi Performance Full time

**Responsibilities**
- Grow paid search activity for all APAC clients
- Implementation of SEM strategy across APAC clients
- Work on campaign setups, manage campaign expenses and budget, and overall pacing
- Perform regular Keyword discovery, expansion, optimisation
- Optimise copy and landing pages to ensure great campaign health
- Overall, ensure SEM best practices are in place
- Campaign monitoring and optimization is done on a regular cadence and ensure that campaigns are working towards defined KPIs set by client
- Deliver weekly reports and post campaign reports that include insightful learnings and actionable next steps
- Engage with internal team on a regular cadence on search performance, areas of improvements and recommendations
- Support Planner/Snr Planner with day-to-day tasks and ensure campaigns are set up and run as planned

**Requirements**:

- 1+ years’ experience in Paid Search Marketing within an agency with knowledge of:

- Google SEM
- Google SA360
- Google Ads Editor
- Google Shopping (bonus)
- Apple Search Ads (bonus)
- Knowledge of reporting tools; experience with MS Office a must, any experience with data visualization platforms such as Datorama a plus
- Highly numerate and an ability to analyze results and derive insights from data
- Good communication (both written and verbal) and people skills
- A desire to work in fast-paced, quickly changing, technology-focused industry
- Self
- starter, committed to achieving results
- Ability to problem solve and proactively seek solutions that improve team efficiency
- Exceptional attention to detail with the ability to multi-task and meet deadlines in a fast-paced environment

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