Corporate, Brand And Global Communication And Crisis Management

Function Corporate Communication Pay Band M6 and above Role This role is responsible for shaping and protecting the company s reputation building our brand narrative and leading all internal and external communication strategies A key component of this position is developing and executing our crisis management and issues response plans The incumbent will be responsible for Corporate Reputation Policy Advocacy Emerging Mobility Global Business and Global Sports A purpose driven role for you Manage all aspects of media relations including proactive outreach press release distribution and spokesperson training Strategically Build and Enhance the Corporate Reputation of Hero MotoCorp in the public domain - both domestic and globally Be the Custodian of the Corporate Reputation of Hero MotoCorp through a 360 degrees holistic approach towards all relevant stakeholder groups including Media Policy Makers Policy Influencers Regulators Investors Strategic Partners Establish Hero MoroCorp as responsible social citizen by highlighting CSR initiatives Build Hero s thought leadership through local global events Proactive Strategic approach to enhance the public profiling of the Chairman CEO the Leadership Team the Board of Directors - both in the domestic market and globally Provide strategic counsel and support to C-suite executives on speaking engagements media interviews This includes the entire spectrum of corporate and product communication starting from strategic conceptualization to effective implementation on the entire range of products including ICE vehicles Electric Vehicles Take complete ownership to leverage all the marquee sports associations Be responsible for new product launches reviews Work closely with marketing sales teams to maintain brand leadership Proactively take the Lead in crisis management through strategic communication approach tools Be the Lead and the SPoC for all crises at the Enterprise level as well as in all the assigned areas of responsibilities Prepare a Crisis Communication Management Play Book for any potential crisis situations that may emerge and the escalation chain of command protocols therein Anticipate act on potential crisis and manage the situations effectively and quickly Work closely with the marketing team to amplify messaging campaigns Develop and implement a comprehensive digital and social media strategy in collaboration with the Marketing team and that aligns with overall corporate communication objectives This includes defining key messages identifying target audiences and selecting the right platforms and content formats Create curate and manage engaging content for all corporate digital channels including social media platforms e g LinkedIn X Twitter Instagram the company blog and the corporate website Ensure all content is on-brand and in line with company values A Day in the life Corporate Reputation both in India globally - Develop and execute a comprehensive corporate communications strategy that supports business goals Executive Communications Brand Product Communications Crisis Management Digital Social Media Academic Qualification Experience Post graduate preferably master with specialization in Mass communications A minimum of 19 years of progressive experience in corporate brand or public relations with at least 8-12 years in a senior leadership roles and managing large teams and agencies Technical Skills Knowledge Exceptional written and verbal communication skills Strategic analytical thinking with understanding of measuring impact Strong media relations skills Networking skills and Interpersonal skills Understanding of social digital media Behavioural Skills Excellent stakeholder management skills Ability to work under pressure with calm and composed demeanor Team Player Operational Efficiency Highly organized detail-oriented Manage multiple projects What will it be like to work for Hero As the world s largest manufacturer of motorcycles and scooters for the last 22 years Hero is where you will get to work with the brightest innovators passionate about being the best in what they do You will become a part of India s proudest legacy a brand that is celebrated by 110 million Indians and is now taking over the world with its manufacturing superpower If you are someone who dreams big and goes after their dreams with absolute conviction Hero is your place to be At Hero we are building a cutting-edge future of mobility pushing frontiers of innovation and aiming for the very best Choose to be with the best choose to be your best About Hero Headquartered in New Delhi India is the world s largest manufacturer of motorcycles and scooters for 22 consecutive years We are at the forefront of developing modern technologically superior and eco-friendly mobility solutions for its millions of customers around the world Hero MotoCorp has rapidly transformed into a true multinational organization with a presence in 47 countries across Asia Africa Latin America and the Middle East We have achieved the coveted milestone of 110 million cumulative production and sales since inception Aligned with its Vision Be the Future of Mobility Hero MotoCorp plans to achieve its next 100 million sales by 2030 We have a globally benchmarked manufacturing and Research Development R D ecosystem that is spread across global geographies Its R D facilities are located in India and Germany - the Centre of Innovation and Technology CIT at Jaipur India and the Tech Centre Germany TCG near Munich Hero MotoCorp s eight green manufacturing facilities are spread across India 6 Colombia 1 and Bangladesh 1 Hero MotoCorp is the pre-eminent leader in the Indian two-wheeler market It is the only motorcycle manufacturing company listed in Dow Jones Sustainability Index In 2022 Hero MotoCorp launched a separate brand for emerging mobility solutions including Electric Vehicles EV - VIDA Powered by Hero VIDA has commenced sales of VIDA V1 - its first EV - in India and plans to launch the product in global markets We are one of the largest global corporate promoters of multiple sporting disciplines Hero is globally associated with golf football field hockey cricket and motorsports Hero MotoSports Team Rally is one of India s flag-bearers in global rally racing The iconic golfer Tiger Woods is Hero MotoCorp s Global Corporate Partner Read more Be with the best Be your best Catch-up on all our Recruitment assessments - We at Hero are equal opportunity employer and committed to a policy of treating all its employees and job applications equally Some of our roles use assessments to help us understand how suitable you are for the role you ve applied to If you are invited to take an assessment this is great news It means your application has progressed to an important stage of our recruitment process