Growth Marketing

4 weeks ago

Salem, India CIEL HR Full time

Job Summary We are looking for a results-driven Growth Digital Marketing Executive with hands-on experience in CRM tools like CleverTap MoEngage or WebEngage The ideal candidate should be skilled in email push and in-app campaigns user segmentation and customer retention strategies Key Responsibilities Plan and execute email push and SMS campaigns via CleverTap MoEngage Create user journeys and automation workflows to improve retention Conduct A B testing and campaign performance analysis Work closely with design content for campaign assets Analyze user behavior funnel drop-offs and engagement metrics Required Skills 1-3 years in Digital CRM Retention Marketing Experience with CleverTap MoEngage or WebEngage Knowledge of customer segmentation and lifecycle marketing Familiarity with tools like Google Analytics Tag Manager Strong analytical and communication skills Location WFH- office location Bangalore Five days working candidate should be able to work on weekends on the basis of requirement

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