Growth Marketing Manager-Bangalore

3 weeks ago


Bengaluru India Scripbox - Upwardly Full time

Job Description Posted 21 weeks ago Apply Now We are seeking a results-oriented and strategic Growth Marketing Manager to lead our client acquisition initiatives through impactful outreach campaigns and webinar-led content marketing. This role will own the entire lifecycle of multi-channel campaigns, drive webinar-led acquisition end-to-end, manage brand reputation across digital touchpoints, and collaborate cross-functionally to deliver measurable growth outcomes. Job Description Key Responsibilities: Webinar-Led Acquisition Strategy Own end-to-end webinar management as a key growth and content marketing channel, including: - Speaker & topic finalization, and upgrading deck theme & pitch. - Video & creative production: Oversee shoot coordination for video ads, creating videos from raw files, image ads & copywriting, text ads, QR code & link setup. - Oversee Landing page creation and complete flow setup - Campaign orchestration for event reminders and webinar community management. - Execution management: webinar hosting, chat/Q&A moderation, poll management, etc. - Maintain P&L for this channel with complete ownership of business metrics. Client Outreach & Campaign Automation - Plan, execute, and optimize multi-channel client acquisition and engagement campaigns via email, WhatsApp, SMS, and push notifications. - Leverage automation tools such as MoEngage, WebEngage, Zepic, etc., to build targeted journeys and lifecycle campaigns. - Collaborate with product, design, content, and analytics teams to segment audiences and personalize communication. Requirements - 3-4 years of experience in digital marketing or growth roles. - Proven experience managing marketing automation platforms (MoEngage, WebEngage or equivalent). - Strong strategic thinking with hands-on ability to execute and optimize. - Excellent communication skills written and verbal with a knack for crafting user-facing content. - Strong project management and stakeholder coordination skills. - Data-driven decision-making and familiarity with campaign analytics tools. Preferred - Experience in fintech, consumer tech, or subscription-driven businesses. - Prior ownership of app acquisition/reviews or app store optimization is a plus. - Familiarity with webinar platforms and martech automation ecosystems. Apply Now Job Summary https://www.hiringbull.com Website Bangalore Location 3 - 4 years Experience 1 Openings Contact Share Message You have already applied for this job with this account. OK



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