Creative Associate

2 days ago

Thrissur, India PeopleGene Full time

The Creative Associate will be responsible for developing high-quality creatives and videos for social media, marketplace listings, emailers, WhatsApp campaigns, and overall brand communication. Key Responsibilities ● Design static posts, Reels, short-form videos, and stories for Instagram, YouTube, , etc ● Develop creative concepts aligned with brand campaigns, product launches, and social trends. ● Ensure all creatives follow brand guidelines, tone, and aesthetic style. ● Create product infographics, banners, and listing creatives for platforms such as Amazon, Flipkart, Blinkit, Instamart, etc. ● Maintain uniform branding across all marketplace assets. ● Work with the marketing and catalog teams to improve product presentation. ● Design high-conversion flyers, GIFs, and visuals for email and WhatsApp marketing. ● Maintain clarity, visual hierarchy, and strong messaging in campaign designs. ● Support the marketing calendar with timely creative deliverables. ● Contribute to brand identity development including typography, color palette, and visual elements. ● Maintain a consistent brand language across all mediums. ● Assist in packaging design, brochures, lookbooks, and promotional collaterals. Good to have: ● 2–3 years of experience in graphic design, creative production, or a similar role (preferably in lifestyle, D2C, fashion, or home decor brands). ● Strong visual and aesthetic sense aligned with modern lifestyle brands. ● Proficiency in design and video software: Adobe Photoshop, Illustrator, Premiere Pro/After Effects, Canva, etc. ● Experience in creating short-form content and Reels is a must. ● Understanding of social media communication and digital design trends. ● Ability to multitask and meet deadlines in a fast-paced environment. ● Strong attention to detail and consistency. ● A portfolio showcasing relevant work is mandatory.

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