Field Manager

3 weeks ago


Bhavnagar, Gujarat, India CIEL HR Full time

Key areas of delivery and impact 1 Driving secondary sales of partner stockiest wholesale Distributors DB s in the defined state Responsible for driving secondaries of partner and wholesale DBs for the designated states for product portfolio 2 Winning in Programmed Pharmacies Enroll potential and partner pharmacies to surge the visibility of our brand and influence shoppers to consider our products Deliver differential growth from these pharmacies 3 In Pharmacy Strategic Activations Facilitate to implement below the line activations inside pharmacies to drive shopper trials and conversions 4 Targeted D2R campaigns Improve Stock weights and sell outs thru focused campaigns via Retail Aggregators like Pharmarack Retalio to deliver market leading growths 5 New Product Placement Speed to market in placing new products as per launch plan in targeted cities and pharmacies 6 Partnership with Stockists Engage with stockists to steer coordinated efforts to drive week month and quarter secondary plans Conduct quarter meetings to cascade season plans and outline expectations Coach and leverage Stockists Sales Force Telecallers to structure win- win initiatives 7 Relationship with Retailer Retailer employees Effectively engage with retailer and their employees to improve advocacy for product portfolio Key Performance Metrics Execution Metrics Program store execution audits and sales tracking Range Availability in covered stores Targeted campaigns execution measures Sales Metrics Targeted sales of partner wholesale stockiest NPD placement as per plan for product portfolio Productivity efficiency KPI Effective coverage Bill-cuts Total Lines Driving WOA width of achievement and DOA depth of achievement of program stores Required Qualification4-5 years in Sales FMCG OTC preferably Science Graduate biology preferred MBA will be an added advantage 6 days working Preferred Experience Candidate with prior current experience in OTC pharma Candidate from MNC and Top Indian pharma companies will have added advantage No Medical representatives or Doctor Detailing profiles Reportees 7-10 Sales Officers ISR Interim Sales Representatives Reports to SLM Second Line Manager Regional Manager


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