Manager Digital Analytics

By continuing to use and navigate this website you are agreeing to the use of cookies Accept Close Press Tab to Move to Skip to Content Link Search by Keyword Search by Location Search by Keyword Search by Location Loading Team Location Type Grade Create Alert x Select how often in days to receive an alert Start Please wait Manager Digital Analytics Purpose Key Impact As Manager Digital Analytics at adidas you deliver advanced analytics services to drive consumer insights business growth and sales across Emerging Markets You collaborate with cross-functional teams at local regional and global levels to support data-driven decision-making Core Responsibilities Analytics Expertise Drive functional analytics initiatives to optimize digital business processes and uncover actionable opportunities that boost efficiency engagement and sales across assigned markets This role delivers daily insights into the following areas Analyze traffic channels to deliver advanced insights that support planning monitor performance and optimize marketing spend for continuous growth in website visits Conduct consumer funnel analytics web and app to map user behavior from landing to purchase identifying opportunities to improve conversion Evaluate product performance with advanced analytics providing merchandising teams with insights on PLP effectiveness product visits and category journeys Deliver operational analytics including deep-dive lower funnel analysis e g payment methods shipping charges helping the business optimize processes and address specific operational challenges Stakeholder Consulting Insightful Presentations Advise business partners on goal setting KPI selection and performance tracking Identify trends and opportunities and communicate findings through clear impactful presentations Lead end-to-end analytics projects such as database integration marketing attribution issues tracking consumer journey enablement and others Develop project plans manage resources and collaborate with other functions and external partners to ensure successful execution Reporting Insight Delivery Design and refine reporting structures translating complex analytics into clear actionable presentations for senior leadership Stay up to date with the latest tools AI advancements and analytics techniques to align with global competitive standards Skills Qualifications Deep expertise in analytics tools Adobe Google Analytics Power BI Amplitude Appsflyer and Python for data analysis Strong data visualization and presentation skills Holistic strategic thinker with proven project management experience Proficient in MS Office especially Excel Fluent in English verbal and written Bachelor s degree in business marketing or related field Minimum 5 years experience including 2 years in eCommerce data analytics paid media analytics agency experience is a plus AT ADIDAS WE HAVE A WINNING CULTURE BUT TO WIN PHYSICAL POWER IS NOT ENOUGH JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME WE FOSTER THE ATHLETE S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE THIS IS HOW WE WIN WHILE PLAYING FAIR COURAGE Speak up when you see an opportunity step up when you see a need OWNERSHIP Pick up the ball Be proactive take responsibility and follow-through INNOVATION Elevate to win Be curious test and learn new and better ways of doing things TEAMPLAY Win together Work collaboratively and cultivate a shared mindset INTEGRITY Play by the rules Hold yourself and others accountable to our company s standards RESPECT Value all players Display empathy be inclusive and show dignity to all adidas celebrates diversity supports inclusiveness and encourages individual expression in our workplace We do not tolerate the harassment or discrimination toward any of our applicants or employees We are an Equal Opportunity Employer Job Title Manager Digital Analytics Brand Location Gurgaon TEAM Data State HR Country Region IN Contract Type Full time Number 531799 Date Jul 17 2025 Find similar jobs THROUGH SPORT WE HAVE THE POWER TO CHANGE LIVES 2020 adidas All Rights Reserved