Business Analyst

Job Description About Us: NuTaste Food and Drink Labs Pvt. Ltd. (formerly Fuerst Day Lawson India Pvt Ltd) is a leading Taste & Nutrition solution provider to the food and beverage industry and brand owners especially food service and FMCG. Our range of products include from flavors and fillings, bakery pastes and glazes, fruit compotes and granolas, juices & blends, functional energy and vitamin ingredients, to FMCG menu concepts and finished products. Innovation is at the core of our business. We support, create and deliver premium grade ingredients and products to the food, beverage and industrial industries, providing a complete supply chain solution from start to finish. Our Organizational Objectives include establishing a Culture of Care to ensure a happy and committed team. Our Organization's Purpose Statement is Consistently delight customers through innovation and service. Our Core Values are 1. Be Trustworthy We always say and do the right thing even when no one is watching. 2. Be Dependable We are responsible and accountable in our actions. 3. Be Innovative We question What-is and work towards What-can-be. 4. We Care We develop and celebrate our people. Why Join Us: - Career Growth: Opportunity to fast-track your career with a leading global food and beverage company. - Professional Development: Comprehensive training and mentorship program to develop your skills and expertise. - Dynamic Work Environment: Be part of a vibrant and inclusive culture that encourages innovation, collaboration, and excellence. Certified as Great Place to Work and Top 100 Best Place to Work for Women - Competitive Compensation: Attractive salary and benefits package, including health insurance, performance incentives, and more. About the role: We are seeking a Business Analyst to oversee and optimize our business operations, focusing on sales analytics, distribution management, and community-driven brand growth. This role is ideal for someone with expertise in data storytelling, business intelligence, Power Bi, Excel, Tableau, CRM management, and digital content strategy. The ideal candidate will be responsible for structuring and scaling our operations, leveraging data-driven decision-making to improve efficiencies and drive growth. Duties & Responsibilities: Business & Operations Management - Manage and optimize distribution networks to ensure smooth business operations. - Oversee daily business functions, tracking expenses, attendance, sales, and customer interactions through Microsoft Dynamics 365 and customized CRMs. - Develop value chain models, mapping processes with data points to improve efficiency and decision-making. - Ensure seamless financial and operational tracking, analysing store sales, leads, , demos, visits, and performance metrics. Data Analytics & Business Intelligence - Utilize Power BI, Tableau, and Flourish Studio to create actionable data visualizations that drive strategic business decisions. - Conduct deep data mining, modelling, and warehousing to optimize performance and revenue streams. - Analyse customer behaviour, mar zasdket trends, and operational inefficiencies to identify areas for improvement. Sales & Community Growth - Design and execute data-driven sales and marketing campaigns, ensuring strong customer acquisition and retention. - Develop and implement community engagement strategies to strengthen brand presence and build a loyal customer base. - Collaborate with cross-functional teams to enhance digital content, SEO, and analytics-driven marketing strategies. CRM & Digital Transformation - Oversee and improve CRM workflows, ensuring accurate customer data and streamlined sales processes. - Develop and automate reporting mechanisms to track key performance indicators (KPIs). - Identify opportunities to enhance customer experience and distributor engagement through data insights. Qualifications and Experience: - Btech or MCA - 3+ years of experience in data analytics, operations, or business intelligence within FMCG, retail, or distribution sectors. Knowledge, Skills and Abilities: - Expertise in Microsoft Dynamics 365, Power BI, Tableau, and data storytelling. - Strong background in CRM management, process modeling, and data-driven decision-making. - Hands-on experience in SEO, digital content strategy, and marketing analytics. - Exceptional analytical, problem-solving, and communication skills.