Senior Media Analyst

4 weeks ago


Coimbatore India Meltwater Full time

Job Description

Description

Job Title - Senior Media Analyst

Experience - 2 to 4 Yrs

Location - Coimbatore, Tamilnadu, India

Employment Terms - Full Time, Hybrid Work, 8 Hrs

Salary - As per industry standards

What we are looking for:

We are seeking a detail-oriented and analytical Senior Media Analyst to join our Human-in-the-Loop (HITL) team. The role involves conducting in-depth research on journalists, verifying and updating media-related data, annotating and analyzing articles to improve content quality, enhance data accuracy, and ensure consistency in information processing. The ideal candidate will have a strong command of language, keen attention to detail, and the ability to interpret and categorize complex content effectively.

Key Responsibilities:

- Journalists Review: Research and validate journalist data, including affiliations, contact details, and recent work.

- Monitor media sources, news platforms, and social media to track journalist movements and updates.

- Content Review: Review and annotate articles with appropriate tags, classifications, and metadata to maintain structured content.
- Content Strategy: Work closely with content teams and analysts to improve annotation frameworks and guidelines.
- Data Analysis: Evaluation of key data to ensure that data on the news articles are accurate and the credibility of the publisher.

- Ensure annotations align with predefined guidelines and maintain consistency across datasets.
- Remain fully informed on primary search methodologies, and other parties research and implement best practices.

- Quality Assurance: Identifying and correcting errors or inconsistencies in data, content, or media assets.
- Content Organization: Managing and categorizing content to enhance usability, discoverability, and accessibility across platforms and research tools.

Qualification & Skills Required:

- Bachelor's degree in English, Communications, Journalism, Business, or a related field.
- Familiarity with media industry trends and journalist networks.
- Proficiency in using search engines, media databases, and social platforms for research.
- Prior experience in media research, journalism, or data analysis is a plus.
- Experience with annotation tools and content management systems is an advantage.
- Ability to interpret large amounts of data and multi-task.
- Strong communication, presentation skills and collaboration abilities.
- Ability to work efficiently in a fast-paced, detail-oriented environment.
- Strong analytical skills and attention to detail
- Exposure to HITL workflows and annotation processes.



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