Digital Marketing Executive

3 weeks ago

Panaji GA IN Perky Full time

Key Responsibilities Digital Marketing Campaigns Plan execute and optimize organic or paid digital campaigns across various platforms Google Facebook Instagram LinkedIn etc to drive traffic engagement and conversions Social Media Management Create manage and grow the company s social media presence across all platforms including Instagram Facebook Twitter LinkedIn and YouTube Content Creation Develop high-quality content written visual and multimedia for social media websites and other digital platforms Content Marketing Implement a content marketing strategy to increase brand awareness engage audiences and support lead generation efforts SEO and SEM Optimize website content for search engines and manage paid search campaigns to ensure high visibility and traffic Email Marketing Design create and manage email marketing campaigns to nurture leads and engage existing customers Graphic Design Video Editing Edit and create eye-catching graphics and videos using software such as Adobe Creative Suite Photoshop Illustrator Premiere Pro etc Analytics Reporting Track measure and analyze campaign performance across all digital channels and provide regular reports with insights and recommendations for improvement Collaboration Work closely with the sales product and creative teams to ensure cohesive branding and marketing efforts Key Qualifications Education Bachelor s degree in Marketing Communications or a related field Experience Minimum 1 years of experience in digital marketing social media marketing and content creation Technical Skills Proficiency in digital marketing tools Google Analytics Facebook Ads Manager SEO tools etc Hands-on experience with content management systems CMS and email marketing platforms Graphic design skills using tools such as Adobe Photoshop Illustrator and Canva Basic knowledge of video editing software such as Premiere Pro or Final Cut Pro Content Marketing Ability to craft engaging blog posts social media content email campaigns and website copy Social Media Savvy Deep understanding of social media platforms and their algorithms trends and best practices Analytical Mindset Experience with analytics tools to interpret campaign performance and identify optimization opportunities Communication Skills Excellent verbal and written communication skills with the ability to convey ideas clearly Key Attributes Creative Thinker Able to conceptualize and execute innovative campaigns and content Detail-Oriented Strong attention to detail and an ability to multitask and prioritize projects effectively Team Player Comfortable collaborating across teams and functions Results-Driven Passion for driving measurable results and continuous improvement Adaptable Ability to stay on top of digital marketing trends and adjust strategies as needed Job Types Full-time Fresher Pay 12 000 00 - 24 000 00 per month Schedule Day shift Application Question s Can you mention one instance where the outcomes of one of your tasks outperformed your initial expectations and why Experience total work 1 year Preferred Work Location In person

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