Visual Communication Designer

3 days ago

Gurugram, India Rata Studio Full time

Key Responsibilities 1. Website & UI/UX Design Maintain and update RATA’s website to ensure it reflects the brand’s evolving narrative and collections. Work on improving user experience and flow, keeping it intuitive, and emotionally resonant. Collaborate with developers and the founder to align aesthetics and functionality. Regularly update visuals, lookbooks, and storytelling content to reflect campaigns and new collections. 2. Visual Storytelling & Content Creation Ideate and execute visually rich campaigns that bring RATA’s world to life, from product stories to brand films. Plan, shoot, and edit photography and videography for social media, website, and PR use. Conceptualize visuals that go beyond documentation, that tell stories, evoke emotion, and reflect RATA’s poetic essence. 3. Social Media Design & Planning Design and plan posts, reels, and stories that align with our brand philosophy: slow, thoughtful, and artistic. Maintain a cohesive feed and ensure every visual feels part of the same visual language. Collaborate with the founder to develop content calendars, campaign narratives, and tone of communication. 4. Brand Communication & Collateral Create brand collaterals such as lookbooks, catalogues, press kits, invites, and exhibition material. Ensure every design, print or digital, carries the same sensitivity, precision, and thought as the pieces we make. Requirements Requirements Bachelor’s degree in Design, Communication, Visual Arts, or related field. Strong understanding of brand storytelling, layout, typography, and color theory. Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, InDesign, Lightroom, Figma and/or Blender (would be a plus). Basic knowledge of photography, videography, and editing techniques. Familiarity with website platforms (Wordpress, Shopify, Squarespace, or similar CMS). A genuine interest in fashion, design, craft, and sustainability is a plus.

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