Manager - Digital Marketing (5-10 Yrs) Kolkata (online/digital Marketing)

3 weeks ago

Kolkata, West Bengal, India Larn Learning Solutions Full time

Job Title Social Media StrategistLocation KolkataReports to Marketing ManagerJob Summary We are looking for a talented Social Media Strategist to develop and execute our social media strategy across various platforms This role involves planning implementing and managing social media campaigns to enhance brand visibility engage audiences and drive business growth managing end-to-end campaigns and establishing meaningful connections with our audience The ideal candidate will be both strategic and hands-on ready to roll out brand-focused content while actively monitoring and adjusting campaigns based on engagement metrics Key Responsibilities Strategy Development - Develop implement and optimize a comprehensive social media strategy aligned with business goals - Identify target audiences and set clear objectives for each platform Content Creation and Management - Collaborate with content creators designers and copywriters to develop engaging and brand-aligned content images videos infographics - Create a content calendar and manage a consistent posting schedule across platforms Campaign Planning and Execution - Plan and execute social media campaigns for product launches events and promotional initiatives Analytics and Reporting - Track and analyze the performance of social media initiatives campaigns and channels - Use data insights to refine strategies improve engagement and increase conversions Qualifications - Bachelor s degree in Marketing Communications or related field - Proven experience 5 years as a Social Media Strategist or similar role - Proficiency in social media platforms Instagram Facebook Twitter LinkedIn and familiarity with emerging platforms - Strong understanding of social media KPIs analytics tools e g Google Analytics Sprout Social Hootsuite and reporting metrics Note There are lots of other roles for digital marketing too Kindly apply You will receive a call from the team explaining the details ref updazz com

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