Digital Marketing Strategist

Job Description About Us: Leadmetrics is an advanced AI based software suite specializing in digital marketing with a strong focus on lead generation. It optimizes all digital assets for organizations, including websites, performance marketing activities, Google Business Profiles, and social media handles. By leveraging cutting-edge technology, Leadmetrics helps businesses achieve their digital marketing goals, such as lead generation and brand building. Leadmetrics AI Private Limited, the company behind this innovative SaaS offering, is headquartered in Kochi, Kerala with offices in NY, USA & Dubai Role Overview: We are seeking a talented and motivated Digital Marketing Specialist with 2-4 years of experience to join our team. The ideal candidate will be responsible for planning, implementing, and managing our digital marketing strategies across various online channels. This is a hybrid position, We prefer candidates who can join in 30 days in our office in Kochi with proven track record on Performance Marketing. Key Responsibilities: - Develop and Implement Digital Marketing Campaigns: Plan, execute, and optimize multi-channel digital marketing campaigns, including Performance Marketing, SEO, SEM, social media, email marketing, and content marketing. - Content Creation and Management: Create, curate, and manage engaging content across all digital platforms, ensuring consistent brand messaging. - SEO/SEM Management: Optimize website content for search engines, manage PPC campaigns, and analyze performance to improve ROI. - Social Media Strategy: Develop and implement social media strategies to increase brand awareness, engagement, and traffic. - Analytics and Reporting: Monitor, track, and analyze the performance of marketing campaigns using tools like Google Analytics, and prepare detailed reports with actionable insights. - Lead Generation: Design and execute strategies to drive lead generation and nurture prospects through the sales funnel. - Collaboration: Work closely with the sales, product, and design teams to ensure a cohesive and effective marketing strategy. Qualifications: - Experience: 2-5 years of experience in digital marketing, with a proven track record of successful campaigns on PPC & Meta. - Technical Skills: Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, or similar platforms. - SEO/SEM Expertise: Strong understanding of SEO/SEM principles and best practices. - Content Creation: Excellent writing and communication skills, with experience in content creation and management. - Analytical Mindset: Ability to analyze data, derive insights, and make data-driven decisions. - Creativity: A creative thinker who can bring fresh ideas to the table and adapt to changing trends. - Team Player: Ability to work collaboratively in a remote team environment. What We Offer: - Remote Work Flexibility: Enjoy the freedom to work from anywhere while being part of a dynamic team. - Competitive Salary: We offer a competitive salary package based on experience and expertise. - Growth Opportunities: Opportunities for professional development and career growth within the company. - Innovative Environment: Work in a fast-paced, innovative environment where your ideas are valued and encouraged. Preference : We prefer candidates who can join in 30 days in our office in Kochi with proven track record on Performance Marketing. How to Apply: Interested candidates are encouraged to apply by sending their resume and a cover letter detailing their experience and why they are a good fit for the role to [Confidential Information] Join Leadmetrics and be part of a team that's shaping the future of digital marketing and lead generation