
Search Engine Optimization Manager
2 days ago
Job Description
About One Impression
One Impression is a B2B SaaS platform where brands discover creators, collaborate, and run ROIdriven campaigns with transparent pricing and advanced analytics. We're building a highvelocity inbound engine and are hiring a fulltime SEO Expert to own organic growth endtoend.
Role Overview
You will build and scale our contentled SEO program across product, solution, and resource pages. The ideal candidate blends strong content craft with handson HubSpot execution, onpage/offpage expertise, technical SEO fundamentals, and community publishing on Quora/Reddit.
Key Responsibilities
- Own the SEO roadmap and weekly publishing cadence across blogs, landing pages, and resources in HubSpot.
- Perform keyword research, SERP analysis, and map topics to intent; design pillarcluster architectures and internal linking.
- Execute onpage SEO: metadata, headers, schema where relevant, image optimization, content refreshes.
- Drive offpage: digital PR, guest posts, partner mentions, and highquality whitehat link acquisition.
- Run compliant Quora and Reddit publishing programs to earn visibility and links (valuefirst, nonspammy).
- Monitor and improve technical health: crawlability, indexation, Core Web Vitals, sitemaps/robots, canonicalization; raise precise tickets with engineering.
- Build dashboards and report weekly/monthly on rankings, impressions/CTR, traffic, backlinks, and organic demo/lead conversions using GSC, GA4, and HubSpot Analytics.
- Collaborate with product marketing, design, and engineering to ship fast, measure impact, and iterate.
Requirements
- 46+ years of B2B SaaS SEO with measurable wins (rankings, traffic, pipeline); able to share case studies.
- Strong content writing/editing skills; proven ability to run a consistent publishing engine.
- Handson HubSpot CMS/Marketing Hub experience (blogs, landing pages, SEO recommendations, CTAs, forms).
- Deep knowledge of onpage/offpage SEO; comfortable briefing and validating technical fixes.
- Experience with compliant Quora/Reddit programs for thought leadership and link earning.
- Proficiency with Google Search Console, GA4, and at least one of Ahrefs/SEMrush; basic Looker/Looker Studio.
- Excellent project management and stakeholder communication; bias to action and speed.
Good to have
- Exposure to creator/influencer marketing or marketplace products.
- Basic HTML/CSS, schema markup, and HubSpot theme/module familiarity.
- Programmatic SEO experience (templated pages at scale).
Success Metrics
- Ship highintent pieces/month with strong internal linking to pillars.
- Improve average rank and CTR for top priority keyword clusters; material growth in qualified organic traffic.
- Achieve Core Web Vitals Good on key pages (with engineering support).
- Acquire quality, relevant backlinks each month via whitehat efforts.
- Lift organic demo/lead conversions on priority pages.
Tools:
- HubSpot, Google Search Console, GA4, Ahrefs/SEMrush, Screaming Frog/JetOctopus, PageSpeed Insights, Looker/Looker Studio, Asana, Google Sheets/Docs.
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