Search Engine Optimization Executive

3 weeks ago

Noida India Amity University, Noida Full time

Job Description

SEO Executive

Job Purpose: To enhance Amity University&aposs online presence by executing effective SEO strategies that drive organic traffic and improve search engine rankings.

Key Responsibilities (KRAs):

- Conduct keyword research and competitor analysis to identify growth opportunities.
- Execute on page optimization (meta tags, alt texts, internal linking) and off page strategies (backlinks).
- Monitor keyword rankings and website analytics using SEO tools.
- Work with the content team to align content with SEO goals.
- Provide monthly performance reports with insights and action plans.
- Ensure technical SEO compliance and suggest website improvements.

Skills Required:

- Proficiency in SEO tools (SEMrush, Google Analytics, Search Console, Ahrefs).
- In depth understanding of search engine algorithms and ranking factors.
- Basic knowledge of HTML/CSS is a plus.

Experience Required: 7 - 8 years, preferably for high traffic websites

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