Lead

2 weeks ago

Chennai, Tamil Nadu, India CONTUS TECH Full time
Job Description

Key Responsibilities:

- Lead Identification & Generation: Conduct in-depth market research to identify new leads through various platforms, including LinkedIn, Naukri, and Social Media channels.
- Outreach & Engagement: Utilize cold calling, email campaigns, and other communication methods to engage with prospects, qualify leads, and categorize them based on potential.
- Customer-Centric Approach: Ensure a customer-first attitude by delivering exceptional service when reaching out to prospects, addressing their needs and concerns proactively.
- Relationship Building: Develop rapport and build strong relationships with potential customers through consistent follow-up and nurturing.
- Sales Pipeline Management: Set up meetings with qualified prospects to expand the sales pipeline and ensure a steady flow of opportunities for the sales team.
- Lead Database Maintenance: Organize and manage an extensive lead database, ensuring all information is up-to-date, accurate, and accessible for the sales team.
- Data Analysis & Strategy: Regularly analyze lead generation data to suggest improvements and develop models for more efficient lead generation.
- Sales Proposals & Presentations: Assist in the preparation of professional sales proposals and presentations tailored to prospects needs and business goals.

Required Skills & Qualifications:

- Experience: 3-5 years of proven experience in Lead Generation, with a focus on B2B markets.
- Cold Calling Expertise: Prior experience in cold calling, particularly with prospects from the US or UK markets, is essential.
- Lead Generation Tools & CRM Proficiency: Hands-on experience with lead generation tools and CRM systems is a must to effectively manage and track leads.
- Communication Skills: Excellent verbal and written communication skills to clearly articulate value propositions, engage prospects, and maintain professional relationships.
- Digital Marketing & Social Media Knowledge: Familiarity with digital marketing techniques and social media platforms to source leads and enhance outreach efforts.
- MS Office Proficiency: Advanced knowledge of Microsoft Office Suite, including Excel, Word, and PowerPoint, for reporting and presentation purposes.
- Interpersonal & Organizational Skills: Strong interpersonal skills and the ability to manage time and prioritize tasks effectively to meet deadlines.
- Learning Agility: Quick learner with the ability to grasp the company s products and services, enabling effective communication with prospects.
- Education: A degree in Marketing or Business Administration is preferred but not mandatory.

Nice to Have:

- Experience working with global markets and knowledge of lead nurturing techniques.
- Strong analytical skills to evaluate the effectiveness of lead generation strategies and recommend improvements.

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