WEBSITE HANDLING

2 weeks ago


Madurai, India Bhima Jewellery Madurai Full time

Job Description - Oversee day-to-day website operations, including homepage updates, banners, offers, and content refresh. - Coordinate with developers/designers to ensure smooth functionality, responsiveness, and quick issue resolution. - Update product listings, collection launches, festive offers, and new arrivals in sync with marketing campaigns. - Ensure accurate product descriptions, pricing, weights, and imagery aligned with brand standards. - Conduct regular checks to ensure smooth navigation, link integrity, and website load speed. - Collaborate with IT and content teams for integrating new features such as virtual try-on, product filters, and store locators. SEO Planning & Optimization: - Develop and execute on-page and off-page SEO strategies to improve organic rankings. - Conduct keyword research relevant to jewellery, collections, and customer search intent. - Optimize meta tags, descriptions, headings, and URLs for SEO best practices. - Plan and execute link-building strategies, local SEO listings, and directory submissions. - Monitor and improve Core Web Vitals, site structure, and mobile-friendliness. Content & Analytics: - Collaborate with content writers for blog posts, buying guides, and festive jewellery trends. - Ensure SEO alignment of content targeting high-performing keywords. - Track performance using Google Analytics, Search Console, and SEO tools (e.g., SEMrush, Ahrefs, Moz). - Generate monthly reports on traffic, keyword rankings, user behavior, and conversions. E-Commerce & Conversion Optimization (if applicable): - Coordinate product uploads, category organization, and checkout flow optimization. - Work with marketing teams to integrate campaign landing pages and lead capture forms. - Analyze user journeys and recommend improvements to enhance engagement and conversion. Collaboration: - Liaise with digital marketing, creative, and content teams to ensure consistent brand communication. - Coordinate with external SEO or website maintenance agencies for technical enhancements.



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